to remove filtersMEDIA: Virgin Trains hires River for customer mag task
12 Dec 2002 | by POPPY BRECH
customer's journey experience with features about entertainment, leisure and travel. However its aim ...
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Optimedia moves chunk of outdoor spend to Meridian
13 Dec 2002 | by IAN DARBY
Concord handled outdoor planning and buying for all Optimedia clients, including British Airways and L'Oreal. However, outdoor arrangements for almost half of the clients will move to Meridian, a 50/50 joint-venture backed by Posterscope and Zenith. However, Entertainment Film Distributors ...
OPINION: Mills on ... British Airways
29 Nov 2002 | by DOMINIC MILLS, dominic.mills@haynet.com
. And whatever the tone of the ad, it does nothing to diminish the power of the message. Entertaining stuff ...
Blackpool's agency tackles casino and gambling concerns
20 Sep 2002
Despite the relaxation of Britain's gaming laws, which could result in the building of a Vegas-style casino resort, the town aims to reassure people that this will only be in addition to the current range of entertainment on offer. Advertising Principles, which held on to the £1 million full-service assignment in a ...
CLOSE-UP: LIVE ISSUE/TUBE MAGAZINE - LU opens new communication line with customers
20 Sep 2002 | by CAMILLA PALMER
tube pass. The magazine will "inform, reward and entertain" the tube's affluent, mainly AB customers ... those messages across in an entertaining way which will improve confidence and trust in the brand," he ...
Advertising goes quiet as world pauses
13 Sep 2002
again, but in a somewhat different form. A Spanish adult-entertainment company, Private Media Group ...
Ocean Village picks CHI to push cruises to young travellers
23 Aug 2002
Ocean Village is targeting a younger demographic than is traditionally associated with cruises and the liner incorporates more bars and entertainment to attract the new audience. The holiday is designed to appeal to couples who enjoy sports and activities as well ...
P&O aims cruise launch at young holidaymakers
22 Aug 2002 | by RAVI CHANDIRAMANI
and entertainment geared toward younger people. Ocean Village will operate one-week cruises in the southern ... will be to woo those who usually take summer package-holidays with a more upmarket and entertaining proposition ...
BRANDING: Lynx offers clubbers branded Ibiza trip
08 Aug 2002 | by TANIA MASON
-flight entertainment, including Lynx advertiser-funded programmes as well as free product samples for travellers ... floors, and sun terraces. They will be entertained by top DJs and artists throughout the eight-week party ...
BRANDING BRIEFS: BA briefs The Nest for revamp
04 Jul 2002
, The Nest is creating a 30-second promotional piece that will be screened on in-flight entertainment systems.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
