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Sony Computer Entertainment has struck a £200,000 deal with Emap Advertising to promote its game The Getaway: Black Monday. Activity will run across Emap's magazine and radio assets, including FHM and Kiss FM.
LONDON – Sky One is to make a UK version of 'Entertainment Tonight' with US production company Paramount, featuring Hollywood gossip from UK stars like Kelly Brook and Kate Beckinsale.
BT is launching BT Entertainment, a division that will lead its move into broadband entertainment and education. It will be headed by Andrew Burke, currently director of value-added services at BT Retail, and will develop and license gaming, music and TV services.
WINNER Title: Lapdance Island - E4 Media agency: Naked Communications Account directors: Anthony Swede, Pete Lien Creative agency: 4Creative Marketing director: Rufus Radcliff Client: E4 Brand/product: The Pilot Show Media/brand manager: Lindsay Nuttall Naked Communications set about...
Clean-cut Soho sophisticate Alan Duncan may not at first appear to have the attributes of a typical hardcore gamer, but at 31, as one of Sony PlayStation's youngest-ever marketing chiefs, he has landed the job of his dreams.
Forget black technobricks or slim silver boxes - consumer electronics are changing their looks. And as for all the tinted translucent Perspex (to date, the coolest look in personal computing), as sported by the iMac - chuck it out. The sleek white of an iPod? Passe. This year's big thing in consumer...
Having digested theGWR/Capital Radio merger andITV’s disposals, one of the more exciting announcements now awaited by the market is the preliminary results from Hit Entertainment (for which Investec acts as broker), expected in the second half of October.
LONDON - BBC Worldwide has launched BBC Japan, an entertainment channel running classic shows, such as 'Fawlty Towers', bringing the best of BBC programming to audiences in the huge Japanese market.
Intent Media is launching Mobile Entertainment, a monthly controlled-circulation title aimed at the mobile content industry. The first issue will appear in early 2005 with a distribution of 10,000.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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