to remove filtersCampaign's top 10 celebrity ads of 2008
12 Dec 2008 | by Staff
entertaining? 6. Churchill, Sian Lloyd Hopefully, this question never actually comes up in your life ...
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Paramount promotes Watchmen film in social gaming community PlayStation Home
19 Dec 2008 | by Fiona Ramsay
LONDON - Paramount Pictures International and Sony Computing Entertainment Europe have teamed up
Branding: Brand in the news - New Xbox Experience
25 Nov 2008 | by Mans Tesch, Digital strategy director, Fallon
-time access to the 'most exciting pieces of entertainment known to mankind'....home-entertainment system. Online services accessible direct from your laptop or, eventually, your TV ... of their entertainment, but it is a fair attempt from Microsoft to include as many services as possible within equipment ... in the world of home entertainment on a par with the invention of colour TV, this software will make the Xbox a ...
LG agrees global deal with F1
24 Nov 2008 | by Fiona Ramsay
with major sports and entertainment events to drive brand awareness with younger customers. The deal follows ...
Microsoft service let parents read Noddy bedtime stories remotely
21 Nov 2008 | by Fiona Ramsay
LONDON - Microsoft has partnered with Chorion, the family entertainment company and owner
Xbox positions itself as low-cost home entertainment
18 Nov 2008 | by Joe Thomas
by promoting itself as a home-entertainment system....Last month, a study by the British Video Association revealed that consumers were turning to home entertainment for low-cost escapism during the downturn (Marketing, 22 October). According to the report, 51.7m ... 6.5% year on year. Xbox is understood to be looking at deals with several home-entertainment brands ...
Inbox scoops 3M's digital account
11 Nov 2008 | by Jacquie Bowser
strategy will be about using digital channels to engage, interact with and entertain this already expanding ...
The Week in marketing: 11 November 2008
11 Nov 2008 | by Staff
and entertainment subjects, and the brand as a 'perfect fit'. Pictured is a booth in one of the galleries decorated ...
Close-Up: Live Issue - How Nokia is putting the mobile centre stage
07 Nov 2008 | by Caroline Lovell
that is quickly becoming the primary space for communication and entertainment. "The same rules apply now ...
Epson runs small business campaign through Microsoft
05 Nov 2008 | by Jacquie Bowser
Experts for Better Business will run for five months on Microsoft's MSN platform, spanning ten European countries, including the UK, Belgium, France, Germany, Italy, Netherlands, Spain and Sweden. The site, which was developed by Microsoft Advertising's branded entertainment and experiences team (BEET ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
