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Four's Neil Hopkins joins M&C Saatchi Sport & Entertainment as a director

M&C Saatchi Sport & Entertainment has appointed former Four Communications head of sport Neil Hopkins as director.

Entertainment and media industry insolvencies top 1,000

LONDON - The number of entertainment and media company insolvencies has reached record levels in the UK, according to PricewaterhouseCoopers.

BBC and British Library to open up entertainment archives

LONDON - The BBC and British Library are teaming up to make millions of TV shows, images and music items owned by both organisations more widely available.

Jameson hires M&C Saatchi Sport & Entertainment for awards brief

LONDON - Pernod Ricard has hired M&C Saatchi Sport & Entertainment to promote the Jameson Empire Awards in 2010.

Vue Entertainment appoints marketing manager

LONDON - Vue Entertainment has appointed Ben Caunter as marketing manager, reporting into Daniel Heale, head of marketing.

Campaign Media Awards 2009: Best Media and Entertainment Campaign

WINNER Title: Orange Wednesdays Are The New Fridays Duration period: 6 February 2009-5 July 2009 Media agency: Mediaedge:cia Media director: Nick Baughan Account director/media planner: Stuart Bowden Creative agency: Fallon Creative director: Tony McTear Account director: n/s Account planner:...

Entertainment PR: Prime-time TV wars - Saturday night's alright (for a TV war)

Saturday night TV has never been as sizzling. Cathy Wallace looks at the red-hot PR war between rival shows Strictly Come Dancing and The X Factor.

Campaigns: Entertainment - Channel rebrand puts fun back into comedy

Campaign: Rebrand of Paramount Comedy Client: Paramount Comedy/Comedy Central PR team: Eulogy Timescale: March-July 2009 Budget: Less than £50,000 TV channel Paramount Comedy rebranded to Comedy Central in April. The aim was to improve viewer loyalty and establish Comedy Central as a dedicated...

Campaigns: Entertainment - Buddy of the Year boost for bingo clubs

Campaign: Bingo Buddy of the Year 2009 Client: Mecca Bingo PR team: Euro RSCG Biss Lancaster Timescale: November 2008-May 2009 Budget: £30,000 The Mecca Bingo Buddy of the Year competition celebrated friendships forged between people from all walks of life in bingo clubs across the UK. Objectives...

Schweppes 'christmas entertainment' by Mother London

Schweppes is launching a series of ten-second idents to promote its sponsorship of Christmas Entertainment across UKTV's eight channels.

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