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Sector Insight: Housewares retailing

items is as important as being seen in this season's fashion labels. Home entertainment, cooking from ...

Sony Centres 'christmas' by TBWA London

The ad, following on from Sony s recent TV trade-in campaign featuring Alice Cooper, demonstrates how Sony Centres give consumers the total Sony experience across all Sony entertainment divisions. ...

John Lewis reports record TV sales

television to watch festive entertainment and play games with all the family. We are also seeing customers ...

Alesha Dixon joins LA Fitness in results-based deal

was negotiated by Crystal Entertainment, a company set up by Charles Garland, a former BBH group development director and chief operating officer of Simon Fuller's 19 Entertainment. LA Fitness is currently ...

Sony 'make.believe' by 180 Los Angeles

to merge the brand's entertainment and electronics divisions for the first time in the company's history.

TalkTalk compares Mandelson's disconnection plans to kangaroo court

it is the entertainment companies pushing for such laws that will benefit. Market leader BT said it was pleased ...

Online reviews key to purchase decisions

% for clothing, just 12% before buying entertainment products, and only 9% before making a sports purchase ...

Regulator bans 'inaccurate' Zavvi promotion

One person objected that none of the items featured in the ad were available at the advertised "from" price of 1.95. Zavvi Entertainment Group said that more than 10 per cent of its products were that price when they prepared the ad. However, the price had changed to 2.95 when the promotion went live ...

Disney enlists Steve Jobs to help with store rebrand

-fareast-language:#0400; mso-bidi-language:#0400;} The US entertainment giant is to remodel its ...

Sponsorship Agency League Table 2009

no shortage of partners,' says Steve Martin, chief executive at M C Saatchi Sport Entertainment. 'The middle ... brands' appetites for innovative and entertaining sports properties. Barclays leapt at the chance to tie ... in the event,' says Mike Parker, director at Velocity Sports Entertainment. 'It has been working hard since ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.