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Sony to launch ad campaign for PSP Go

LONDON - Sony Computer Entertainment is backing the launch of its PSP Go handheld console this week...and Bluetooth. The device is aimed at people who regularly download and consume their entertainment digitally ...

Upturn predicted for global ad spend despite first half decline

for products such as food, which were "cheaper alternatives to out-of-home entertainment, like quick ...

ESPN teams up with NBA to air live basketball

with sports and entertainment giant NBA.

Coca-Cola to end Football League sponsorship

Saatchi Sport Entertainment. ...

ITV signs deal to create 'I'm a Celebrity' and 'Countdown' video games

merchandising and licensing at ITV Studios Global Entertainment, said: "'Countdown' and 'I'm a Celeb' are two of television's most watched and loved entertainment game-shows, they are the perfect fit for these new ...

Farm lands £2m London Eye brief

Agency boosts relationship with Merlin Entertainments....Merlin Entertainments Group has appointed Farm to handle the 2 million ad account for the London Eye. The agency won the account following a five-way pitch. The London Eye previously worked ... 's relationship with Merlin Entertainments Group, formed after Merlin and the Tussauds Group merged in 2006 ...

New partnerships are triumphing over adversarial approach

. After a hugely entertaining showdown with management, Sanders wins and is asked never to stoop ...

New partnerships are triumphing over adversarial approach

. After a hugely entertaining showdown with management, Sanders wins and is asked never to stoop ...

Amanda Andrews on Media: the BBC's arrogance of pitting 'Strictly Come Dancing' against 'The X Factor'

of their dose of light entertainment on a Saturday evening. The BBC's decision to pit its most popular show ... 's survival. For consumers who look to the small screen for a cheap source of entertainment, messing ...

Design Awards Preview - Intelligent design

for the Ministry of Defence/British Army Media and entertainment 23red for Bacardi Red Bee Media for BBC ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.