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Sponsorship Agency of the Year: MEC Access

Entertainment, so the knowledge that they have broken the duopoly will be especially sweet for the members ... average. M C Saatchi Sport Entertainment registered yet another strong 12 months, buoyed by a ... and News of the World, along with RBS and Morrisons. M C Saatchi Sport Entertainment was bolstered ...

Top 10 best celebrity ads 2010

is both entertaining and surprising, but the highlight has to be the former Oasis member Gallagher stood ...

Competition marketing agency launches

MCBX is promising to achieve mass exposure for brands and entertainment properties, by enticing audiences with big one-off prizes. It offers clients consultancy, planning, sourcing prizes and executing ... Records, F1 Rocks and Revolver Entertainment. Michael Iskas, global head of integrated communications ...

St Luke's: Living The Brand

, advice lines, entertainment organisers - all roles that the staff have to deliver. If these people ...

Euro RSCG London: Invent The Future

choreography is based upon creative vision, expressing a story, entertaining an audience, rigorous and detailed ...

Media Perspective: Why the Bribery Act should make media companies worried

dependent on the power of corporate hospitality and entertaining as the media industry. I'd go so far ...

GroupM forecasts 7.7% growth for UK adspend in 2010

retail (despite half-steam-ahead consumer spending), food, and beauty. Motors, finance and entertainment ...

Profile: Game-winning strategy

is quite unlike any other in the entertainment sector. She cites film and music as examples, which, she ...

Agencies line up for Pussy Energy Drinks

Launched by student Jonnie Shearer in 2004, Pussy is keen to raise its profile. The drink, which is made with a blend of white grape juice mixed with grenadilla and lychee, is positioned as "spontaneous, entertaining and fun". The energy drink is mainly sold in London nightclubs, but consumers can now also ...

Editor's comment: Microsoft's controlling interest

Despite coming relatively late to market, Kinect has the potential to transform the in-home entertainment experience. It does away with a traditional controller in favour of the player's own body. It can track movements in real-time, recognise who in a room is participating, and respond to multiple voice ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.