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Unilever tops 2012 Marketing Society Awards nominations

-commerce Merlin Entertainments Group Gatwick Express (Go-Ahead Group) VCCP John Lewis.com (John Lewis ...

Behind the IAB figures: Internet and TV benefit from recession

in 2010, led by the entertainment and media sector, but with spend also being generated by finance ... helped the finance market overtake entertainment and media's share of marketing spend, which dipped ... Telecoms 16% Finance 15% Entertainment media 16% Entertainment media 14 ...

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

Laura Ashley and AGA, as well as in campaigns to arts and enter-tainment audiences. Mixed with social ...

A newly converged world

. Convergent technologies deliver the chance to create entertaining experiences that offer deeper engagements ...

Biggest brands: Top 100 online advertisers 2010

in the telecoms and media/entertainment sectors. O2, Hutchison 3G, which owns 3, and merger candidates T ... in internet adspend. While they continue to make extensive use of the channel, media/entertainment brands ...

And in the real world: Waitrose, RBS, BP, unemployment figures

in Madrid and Maryland, America, because of lower-cost competition. Source: The Guardian Entertainment ...

Biggest brands: Top 100 online advertisers 2009

advertising Entertainment and media brands dominated online advertising in 2008, spending nearly 80m ...

Case studies of brands that are thriving in a recession

on evenings out are embracing escapism and signing up to online entertainment rental service LoveFilm ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.