The Annual 2011: Top 10 celebrity ads
16 Dec 2011 | by Staff
. The Double Impact star experienced frozen pants, sweaty bears and talkative nipples in an entertaining series ...
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How adland is turning campaigns into content
01 Mar 2012
Britain loves. Consumers following a brand expect a level of entertainment through content ...
T-Mobile launches Royal Wedding spoof ad
18 Apr 2011 | by Maisie McCabe
, director of brand at T-Mobile, said: "T-Mobile is famous for creating adverts that are entertaining ...
T-Mobile releases 3D time-lapse ad
11 Apr 2011 | by Ed Owen
The film was created by Tribal DDB for T-Mobile brand owner Deutsche Telekom's Entertain 3D package, available in Germany and created by Tribal DDB. Shot in Los Angeles and Berlin, the film ... Orange towards entertainment, and T-Mobile towards social media. ...
Close-Up: Return of the art of advertising conversations
11 Feb 2011 | by Anne Cassidy
Addison and Alexander Armstrong exchange entertaining verbals, while Morgan Freeman's dulcet tones ... to characters to entertain us. After all, if you can't tell an epic tale, why not tell a funny one? I like ...
Internet pianist sensation greets plane arrivals for T-Mobile
26 Nov 2010 | by Ed Owen
M C Saatchi Sport Entertainment devised the campaign for T-Mobile, building on the brand's recent Heathrow ad . Merton shot to fame thanks to surreal renditions of songs he gave via internet site chatroulette.com. Films he made of the encounters generated more than 18 million hits ...
LG campaign focuses on social media
14 Jul 2010 | by Joe Thomas
The second phase of activity has been created by RKCR/Y R and PR agency LG ONE, with media planning and buying handled by Mindshare. The activity focuses on bringing to life the new LG Optimus mobile family. TV ads will feature during a selection of lifestyle, sporting and entertainment ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
. Convergent technologies deliver the chance to create entertaining experiences that offer deeper engagements ...
Publicis Groupe and Microsoft form mobile marketing partnership
23 Sep 2009 | by Noel Bussey
industry verticals: luxury, retail, entertainment, automotive, travel and financial services. The deal ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
