M&M's inks million-pound movie deal to push flagship store
23 Mar 2011 | by Maisie McCabe
M&M's has signed a seven-figure deal to sponsor 'From The Red Carpet' (FTRC), the entertainment
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Media360: Pictures from the gala dinner and evening event
13 Jun 2011 | by Jeremy King
Delegates and sponsors were treated to a gala dinner and entertainment from comedian Alun Cochrane...After a long day of educational seminars and sessions, delegates at this year's Media 360 were treated to a drinks reception, followed by a three-course meal on the first night of the conference. For entertainment, comedian Alun Cochrane wowed the crowd, which included everyone from Channel 4 and Disney ...
Bauer Access extends KFC partnership with 4Music
16 Feb 2011 | by Katherine Levy
The partnership is an extension of ad-funded programming around monthly music entertainment show, 'The Crush', hosted by Rick Edwards on 4Music, which, since March 2010, has supported Krushems, KFC's beverage range. The Crush, previously a 30-minute programme, will extend to an hour, lengthening ...
UM London seals Southern Comfort deal with Jazz FM
09 Feb 2011 | by Mark Banham
to life the heritage and personality of the brand in a credible and entertaining way." As part ...
Jacob's Creek to sponsor early evenings on Dave
01 Oct 2010 | by Maisie McCabe
to sponsor early evening "Real Entertainment" on Dave, the UKTV free-to-air channel, from today (1 October)....The "Real Entertainment" strand will run from 6pm to 9pm, Mondays to Fridays, and from 12pm to 4pm on Saturdays and Sundays, and will include shows such as 'Dragon's Den', 'Ray Mears Extreme Survival' and 'Stephen Fry in America'. The idents, created by Havas creative shop Euro RSCG, will showcase multiple ...
Paper Round (16 August) - Which clients are advertising in the national press?
16 Aug 2010 | by Sarah Johnson
the battleground for entertainment sales, which is now firmly occupied by supermarket chains. P O advertises ...
Paper Round (10 August) - Which clients are advertising in the national press?
10 Aug 2010 | by Sarah Johnson
Films and entertainment are filling ad and editorial space in the nationals while Jennifer Aniston...Paramount's new release 'The Last Air Bender' is advertised across the national press ahead of previews today while Lionsgate's Sylvester Stallone action flick 'The Expendables' gets editorial coverage after its premier in London last night. Asda pushes hard to beat deals on entertainment ...
Paper Round (4 August) - Which brands are advertising in the national press?
04 Aug 2010 | by Sarah Johnson
the holidays with Warner Bros' 'Cats and Dogs' being advertised in The Sun and for those wanting to entertain ...
Paper Round (15 July) - Which brands are advertising in the national press?
15 Jul 2010 | by Sarah Johnson
deals" in the Independent, The Guardian and The Sun. The entertainment retailer reported a rise ...
Channel 4 renews wine brands sponsorship
31 Mar 2010 | by Sara Kimberley
, said: "The consumer trend for dining at home as informal entertainment is increasing, and Hardys ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
