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David Pattison joins Gravity Road as chairman

and entertainment formats for brands. Pattison, who left PHD in 2007 having co-founded the agency in 1990, said ...

MySpace in agency talks ahead of brand relaunch

the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...

Vodafone hunts agency for global sponsorship pitch

, music, entertainment, arts and culture. It is understood that Vodafone is willing to spend tens ...

Channel 4 swoops for WWF's Benjamin Ward

Ward starts on 21 May to cover the maternity leave of Sarah Booth, the current publicity chief. The one-year contract will see Ward manage all consumer press output for the channel, covering factual, drama and Film4, comedy and entertainment, factual entertainment and digital. He will report ...

Hill+Knowlton Strategies appointed by betting service Blue Square

Following a competitive pitch process involving three agencies, H+K s sports division has been chosen to handle Blue Square s consumer comms. Blue Square is part of the gaming and entertainment company Rank Group. H+K Sports director Steve Bradley will be leading the account, who said: Having Blue ...

Walker Media set to pick up Sony Entertainment Television

Sony Entertainment Television, the pay-TV broadcaster, is set to appoint Walker Media as its first...includes Sony-branded channels (Sony Entertainment Television and the upcoming Sony Movie Channel) and sources suggest it could be worth around 1m in billings. Sony Entertainment Television is expanding ... the appointment signals Sony Entertainment Television s intention to ramp up its marketing. Sony Entertainment ...

Ian Johnson Publicity called in by All3Media

, Comedy and Entertainment. Ian Johnson said of Trent: She has a fantastic background in talent ...

Trading places: this week's people moves

has promoted its futures sports and entertainment director Kevin Alavy to the newly created role of managing director of the division. As managing director of Initiative, Futures Sport + Entertainment (FS ...

Hearst appoints Swan as head of ad operations

million monthly unique users online and publishes leading brands such as entertainment news website ...

ITV appoints 4th Screen Advertising for mobile sales

4th Screen will now sell banners, creative executions and rich media ad formats across ITV s mobile inventory, including the ITV apps and mobile websites for its news, sport and entertainment shows. The ITV sales team will also continue to sell the broadcaster's mobile inventory. 4th Screen will work ...

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