Warning over Heathrow Airport as Olympics' PR weak spot
04 May 2012 | by John Owens
. Meanwhile, Helen Yiend, account director at M C Saatchi Sport and Entertainment, praised the London ...
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MySpace in agency talks ahead of brand relaunch
17 May 2012 | by John Owens
the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...
Consumer: Reebok's 3D street art a record-breaker
03 May 2012 | by Kate Magee
Reebok brought in M&C Saatchi Sport & Entertainment to promote its work with CrossFit....Campaign: Creating the World's Largest 3D Street Artwork Client: Reebok PR team: M C Saatchi Sport Entertainment Timescale: November 2011 Budget: 60,500 In 2011, sportswear giant ... of the campaign, Reebok asked retained agency M C Saatchi Sport Entertainment to build anticipation ...
Channel 4 swoops for WWF's Benjamin Ward
27 Apr 2012 | by Sara Luker
Ward starts on 21 May to cover the maternity leave of Sarah Booth, the current publicity chief. The one-year contract will see Ward manage all consumer press output for the channel, covering factual, drama and Film4, comedy and entertainment, factual entertainment and digital. He will report ...
Food & drink: Jack Daniel's creates dramatic buzz
26 Apr 2012 | by John Owens
with the theatre to provide gold membership, giving the brand backstage passes and tickets to entertain VIPs ...
Maureen Corish: Stepping away from convention
26 Apr 2012 | by David Benady
, entertainment and new media divisions of its new incarnation as Bauer Media. This gave her plenty ... comms director, The Random House Group 2001 Comms director, broadcast, entertainment and new media ...
Bahrain Grand Prix was a weekend of 'mixed messages and confusion'
23 Apr 2012 | by Sara Luker
Saatchi Sport Entertainment Jamie Wynne-Morgan said: All the sponsors and teams have played their part ...
Hill+Knowlton Strategies appointed by betting service Blue Square
19 Apr 2012 | by Matt Cartmell
Following a competitive pitch process involving three agencies, H+K s sports division has been chosen to handle Blue Square s consumer comms. Blue Square is part of the gaming and entertainment company Rank Group. H+K Sports director Steve Bradley will be leading the account, who said: Having Blue ...
M&C Saatchi Sport & Entertainment branches out
19 Apr 2012 | by Sara Luker
M&C Saatchi Sport & Entertainment is set to open two offices in Germany and South Africa...World Cup and the 2016 Olympics. M C Saatchi Sport Entertainment CEO Steve Martin said: 'Our ... Entertainment Berlin and South Africa and join the agency's global network of 46 employees in its London office, 16 employees in its Sydney office and 12 in New York. M C Saatchi Sport Entertainment's renewed ...
Hit or Miss? British Horseracing Authority responds to deaths at Grand National
19 Apr 2012
to the course. How I see it Emma Newell, Head of sport and entertainment, Lexis PR As one ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
