Coca-Cola partners Spotify to boost music association
19 Apr 2012 | by Emma Powell
service in new markets throughout 2012 and into 2013. Joe Belliotti, director of global entertainment ...
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Hill+Knowlton Strategies appointed by betting service Blue Square
19 Apr 2012 | by Matt Cartmell
Following a competitive pitch process involving three agencies, H+K s sports division has been chosen to handle Blue Square s consumer comms. Blue Square is part of the gaming and entertainment company Rank Group. H+K Sports director Steve Bradley will be leading the account, who said: Having Blue ...
M&C Saatchi Sport & Entertainment branches out
19 Apr 2012 | by Sara Luker
M&C Saatchi Sport & Entertainment is set to open two offices in Germany and South Africa...World Cup and the 2016 Olympics. M C Saatchi Sport Entertainment CEO Steve Martin said: 'Our ... Entertainment Berlin and South Africa and join the agency's global network of 46 employees in its London office, 16 employees in its Sydney office and 12 in New York. M C Saatchi Sport Entertainment's renewed ...
Hit or Miss? British Horseracing Authority responds to deaths at Grand National
19 Apr 2012
to the course. How I see it Emma Newell, Head of sport and entertainment, Lexis PR As one ...
Sarah Gower: On the starting blocks
19 Apr 2012 | by John Owens
Entertainment, says of Gower: 'I had a real trust with her and you knew there would be no nonsense. She has spot ... , for whom I worked in the sports team at H K and who is now CEO of M C Saatchi Sport Entertainment. He ...
My Media Week: Andy Day
18 Apr 2012 | by Mike Fletcher
and entertainment sites PopDash.com, TaleTela.com and Entertainmentwise.com. We agree on a couple of things ...
Cornetto to sponsor Isle of MTV 2012
18 Apr 2012 | by Mark Banham
, to entertain and delight music fans from across Europe. The concert will be broadcast across 63 MTV channels ...
Heineken unveils London Olympic venue
17 Apr 2012 | by Gemma Charles
". Entertainment at the venue will be varied, including sports activities, bars and restaurants, and appearances ...
Walker Media set to pick up Sony Entertainment Television
17 Apr 2012 | by Maisie McCabe
Sony Entertainment Television, the pay-TV broadcaster, is set to appoint Walker Media as its first...includes Sony-branded channels (Sony Entertainment Television and the upcoming Sony Movie Channel) and sources suggest it could be worth around 1m in billings. Sony Entertainment Television is expanding ... the appointment signals Sony Entertainment Television s intention to ramp up its marketing. Sony Entertainment ...
IBM study identifies four distinct personalities in digital space
17 Apr 2012 | by Emma Powell
A survey of the media and entertainment market found that with the increasing uptake of digital devices, companies had to offer a more personalised experience to consumers accessing content online ... tools." Media and entertainment companies also had to adopt a flexible and scalable system of payment ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
