Just-Eat hires O2 marketer to lead brand development
26 Jul 2011 | by Daniel Farey-Jones
in the next few years. Just-Eat will be the challenger brand that entertains, surprises and delights its ...
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Westfield City in fashion tie-up
28 Jul 2011 | by Nicola Clark
Westfield Stratford City as a world-class events, fashion and entertainment venue from day one." The tie ...
M&M's opens flagship UK store with giant chocolate wall
04 Jul 2011 | by John Reynolds
), the entertainment programmes shown in cinemas, ahead of the opening of the store. M M's is believed to be worth ...
Taking the plunge into IP
01 Jul 2011 | by Neil Munn
's entertainment brand. Media partnership with Nickelodeon. High St TV: Direct shopping channel. Investment ...
Festival fever
24 Jun 2011 | by Clementine Marcel and David Akeredolu
form of advertising which actually entertains the youth market rather than interrupting their entertainment." Looking at festival-goers in particular, IPA TouchPoints shows that out ...
Mumsnet co-founder urges brands to engage in 'fresh new ways'
23 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
Brands need to engage with parents in fresh and entertaining ways is the unequivocal verdict...strategies, to "enfranchise" and "entertain" mothers in order to engage parents and children fully ...
Trading places: this week's people moves
17 Jun 2011 | by Ben Bold
Entertainment , the News Corporation -owned publisher of IGN and AskMen , has appointed Michael Hand ... director at IGN Entertainment. ( Media Week ) Virgin Media has appointed Jeff Dodds as its new ...
Media360: Pictures from the gala dinner and evening event
13 Jun 2011 | by Jeremy King
Delegates and sponsors were treated to a gala dinner and entertainment from comedian Alun Cochrane...After a long day of educational seminars and sessions, delegates at this year's Media 360 were treated to a drinks reception, followed by a three-course meal on the first night of the conference. For entertainment, comedian Alun Cochrane wowed the crowd, which included everyone from Channel 4 and Disney ...
HMV sells Waterstone's for £53m
20 May 2011 | by Arif Durrani
, focus on plans for transforming the HMV Group into a broad-based entertainment business." Waterstone ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
director for Xbox and entertainment has had a big year, not least in taking on Nintendo and Sony with a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
