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Xbox 'xbox 360' by McCann Erickson London

McCann Erickson London has created two new TV spots to promote the latest range of entertainment...Building on the successful Xbox 360 Faces campaign from 2008, the new creative shows there is something for everyone with immersive entertainment experiences brought to you by Xbox into your living room. Alongside this campaign, a number of markets across continental Europe will launch a value driven campaign ...

Gap '1969 stream, a new shopping experience' by AKQA

Gap has introduced a new iPad application that aims to offer shoppers a fun, entertaining

Nokia 'loop' by Wieden & Kennedy

soundtrack. The launch of Loop showcases the N8 as a complete entertainment device. www.loopapp.net ...

Sony Ericsson 'product testing institute' by Dare

The campaign promotes the mobile company s first smartphone launch in the US. The films are hosted on YouTube and target digital entertainment junkies , who, according to Sony Ericsson, make up approximately 35% of the smartphone market, spending a considerable amount of time online. ...

Sony Centres 'christmas' by TBWA London

The ad, following on from Sony s recent TV trade-in campaign featuring Alice Cooper, demonstrates how Sony Centres give consumers the total Sony experience across all Sony entertainment divisions. ...

Orange 'Gold Spot - intermission' by Fallon

The latest Gold Spot sees the return of the fictitious Movie News team to a cinema in the US, where they meet and interview the Orange phone guards, who take their jobs as the guardians of entertainment very seriously. The tongue-in-cheek instalment, created by Fallon, focuses ...

PlayStation 'the world is in play' by 180 Amsterdam

Sony Computer Entertainment Europe has released an international campaign, created by 180 Amsterdam

Sony 'make.believe' by 180 Los Angeles

to merge the brand's entertainment and electronics divisions for the first time in the company's history.

INTERACTIVE: Virgin Interactive Entertainment

Virgin Interactive Entertainment courted controversy in the UK computer press with a series of ads...Virgin Interactive Entertainment courted controversy in the UK computer press with a series of ads that my paymaster, Future Publishing, refused to run. Europeans: Wouldn t you like to give them ... . Client Virgin Interactive Entertainment Brief Come up with the best concept in the world ...

Entertainment arm unveiled by MG OMD

Manning Gottlieb OMD has launched an entertainment division called invENTS in a bid to attract new...The new outfit will be led by the former MG OMD brand directors Stephen Hall and Toby Heiser. They aim to grow the business into sectors such as publishing, broadcasting and mobile entertainment ... in the entertainment sector put us in a really great position." The venture has also landed the £1 million planning ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.