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News and entertainment blur in race for Private Jessica

LONDON - The lines between news and entertainment are blurring in the US as media groups race...ideas from CBS News, CBS Entertainment, MTV Networks and Simon & Schuster publishers. From ... division CBS Entertainment "specialises in inspirational stories of courage". It said that Simon & Schuster ... debate in the US about the blurring of entertainment and news, particularly when such an offer of movie ...

Entertainment TV best way to win undecided voters

Initiative has found that the best place to reach those key undecided voters is via entertainment programming....voters have a tendency to watch entertainment shows such as 'My Wife & Kids', a comedy about a man ...

BT to sponsor 'London Live' Olympic entertainment events

London Live , which will take place every day of the Games, will also include live music, sports and entertainment events in Victoria Park and Trafalgar Square. BT signed a deal in 2009 to become the official telecommunications partner of London 2012 at a reported cost of 80m. It is understood to be backing the Hyde Park ...

BBC told to entertain as the licence fee is secured for next decade

entertainment a top priority, but at the same time should not chase ratings nor copy successful formats on other ... on its core job of providing programmes and services that inform, educate and entertain. "The public ... and entertaining." He added that the BBC was "developing a creative strategy" that would be the BBC's creative ...

EDITORIAL: Entertaining TV is no guarantee of a dotcom’s success

The dotcom bubble may have burst, but Channel 4 s Who Wants To Be An E-Millionaire, which ended on Sunday, proved there are still lots of e-entrepreneurs with web ideas out there. More than 7000 people put their e-business plans forward for the chance to win pounds 1m in funding.

THIS WEEK: Playstation licensed

Sony Computer Entertainment has given the go-ahead for a range of licensed Playstation products....Sony Computer Entertainment has given the go-ahead for a range of licensed Playstation products. Patrick Sinfield Limited (PSL) has been signed to oversee production of Playstation accessories such as stationery, clothing and books. The first products - carry-cases and storage systems - should be in stores ...

Jackpot Joy 'queen of bingo' by Beta

Barbara Windsor is the star of a new TV campaign for the gaming entertainment brand JackpotJoy.

Simon Cowell's Haiti charity single being promoted by Hackford Jones

Entertainment agency Hackford Jones is to promote Simon Cowell's celebrity-studded charity single

Reading is cool

World Wrestling Entertainment and the National Literacy Trust have launched ‘there is nothing weedy

CAREERS: Movers

(CPLG). He was previously president of CPLG s Entertainment Division, where he was responsible...Group (CPLG). He was previously president of CPLG s Entertainment Division, where he was responsible for global entertainment licensing. Mark Brown, previously of Leo Burnett, has been hired ... , including the core entertainment and video business. She was formerly head of press for Columbia Tristar ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.