Xbox recruits Chelsea stars for Summer of Sport campaign
22 May 2012 | by Matthew Chapman
Microsoft is aiming to capitalise on summer sporting events such as the Olympics and Euro 2012
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Ocean Outdoor partners with TalkSport for summer sport bulletins
22 May 2012 | by Maisie McCabe
-air, online or via Ocean's highly impactful screens." TalkSport has official broadcast rights for the Euro ...
Champions League final peaks at 10.6 million on ITV1
21 May 2012 | by Maisie McCabe
's Good to Dream on-air marketing promo for the Euro 2012 championships in Ukraine and Poland ahead ...
Campaign Viral Chart: Musical flashmob plays its way to the top
18 May 2012 | by Ben Hall
The ad of the Copenhagen Philharmonic performing on the city's metro fended off competition from Activision's 'Call of Duty: Black Ops 2 reveal trailer' and Carlsberg's Euro-inspired 'fan academy'. Carlsberg's 'fan academy', featuring Brian Blessed, Linford Christie and Des Lynam, was shared 10,577 times ...
The7stars appointed by Ibiza Rocks Group for first full marketing campaign
18 May 2012 | by Nick Batten
for the Euro 2012 Football Championship. Follow Nick Batten on Twitter @NickBatten2 ...
David Cameron attempts to appear 'honest and tough' on eurozone crisis
18 May 2012 | by John Owens
it was consistent with his recent warning that the euro crisis was far from over. I think if he has concerns ...
George Eustice: We must prepare for euro break-up
17 May 2012 | by George Eustice
complicated given that anything said has an impact on jittery markets. The euro was always a bad idea ... of the euro, they never signed up to its consequences. Countries like Greece refused to accept the need ... , such extraordinary talk sounds hollow and dangerous. While Britain was sensible enough not to join the euro ...
Pick of the Week - Fold7/Carlsberg
17 May 2012
"It's a great concept and the perfect ad to getting the nation excited about Euro 2012. Despite Carlsberg being a Danish company, the spot still manages to include the right amount of English patriotism, but is also brilliantly self-deprecating." It was created by David Govier and Simon Johnson, and directed ...
Video: Brian Blessed and Carlsberg brand controller discuss Euro 2012 ad
16 May 2012 | by Matthew Chapman
's sponsorship of Euro 2012. Follow interviewer John Reynolds and producer Ben Hall at @johnreynolds10 ...
Mirror titles in Euro 2012 deal with Gala Coral
16 May 2012 | by Nick Batten
Gala Coral is to be the Daily and Sunday Mirror's sole betting partner for the Euro 2012 tournament...The partnership will offer Mirror readers a number of exclusive deals and incentives including free bets and bespoke odds. It will launch in early June, prior to the kick-off of the Euros on 8 June. Olly Raeburn, retail marketing director at Gala Coral, said: "The7stars has created ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
