Cow & Gate ads ruled misleading after two-year investigation
29 Jun 2011 | by Daniel Farey-Jones
The ad watchdog divided the complaints about a TV ad, created by Euro RSCG and broadcast in February 200, and a direct mailing received in March 2009, into five categories. The ad and the mailing both claimed that to get a daily amount of 6mg of iron a day, a toddler would need to drink 20 litres ...



