Beiersdorf kicks off £110m pan-Euro media review
24 May 2012 | by Nick Batten
Beiersdorf, the cosmetics giant that owns the Nivea skincare brand, has called a review of its estimated £110m pan-European media account.
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Big Communications acquires Quorum
24 May 2012 | by Maisie McCabe
was formerly the global creative director at Euro RSCG, will work with Big as a creative consultant. Bogg ...
I wish I'd done ... Bing 'decode Jay-Z with Bing'
24 May 2012
Mick Mahoney, executive creative director, Euro RSCG London
The Advocates - China bolsters Pernod Ricard's drinks cabinet
24 May 2012 | by John Tylee
increasing global marketing spend, which now stands at around EUR1.4 billion. Euro RSCG, Publicis, TBWA and M ... by Euro RSCG under the "live with chivalry" theme. Riley says the initiative is all about tapping ...
Where are the Jubilee commercials?
24 May 2012
to do both." CREATIVE Gerry Moira, chairman and director of creativity, Euro RSCG London "It ...
Durex lube online ad gives complaints the slip
23 May 2012 | by Sarah Shearman
believed Euro RSCG had created the ad - the ASA has now corrected this. Follow Sarah Shearman ...
Campaign Viral Chart: Musical flashmob plays its way to the top
18 May 2012 | by Ben Hall
The ad of the Copenhagen Philharmonic performing on the city's metro fended off competition from Activision's 'Call of Duty: Black Ops 2 reveal trailer' and Carlsberg's Euro-inspired 'fan academy'. Carlsberg's 'fan academy', featuring Brian Blessed, Linford Christie and Des Lynam, was shared 10,577 times ...
Pick of the Week - Fold7/Carlsberg
17 May 2012
"It's a great concept and the perfect ad to getting the nation excited about Euro 2012. Despite Carlsberg being a Danish company, the spot still manages to include the right amount of English patriotism, but is also brilliantly self-deprecating." It was created by David Govier and Simon Johnson, and directed ...
Coca-Cola unleashes the 'super fan' for Euro 2012 activity
16 May 2012 | by Matthew Chapman
", in an integrated campaign supporting its sponsorship of Euro 2012....for the first time on TV on ITV1 today (16 May). The ad also offers viewers a chance to win tickets to Euro ... Fan Reporter' competition on TalkSport to further bolster its Euro 2012 sponsorship. The competition will run until June and offers the winner a chance to report live from Euro 2012, along with a six ...
Carlsberg launches star-studded football-focused ad
11 May 2012 | by Sara Kimberley
Charlton, Ian Wright and Des Lynam, to promote its sponsorship of the UEFA Euro 2012Football Championship....Academy' is to build anticipation and momentum in the run-up to the Euros and celebrate what ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
