OPINION: The Big Question - Which aspects of everyday PR practice could be automated?
13 Jul 2001
orientation is still a bit vague, though.' Brian Beech - Leedex Euro RSCG 'You wouldn't go ...
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Brodeur wins out in IT market with WRQ Euro remit
05 Oct 2001
Technology PR firm Brodeur Worldwide has bucked the trend in the beleaguered IT market by winning a UK and pan-European account reportedly worth more than 700,000 a year in fees with integration firm WRQ. Brodeur won the account after a two-way pitch in Seattle against sister Omnicom...
Samsung tasks Golin Harris with pan-Euro growth
09 Mar 2001 | by CHRIS SCOTT
Korean technology giant Samsung has selected Golin/Harris International for the task of enhancing the firm's corporate image in a pan-European campaign. The decision on the pounds 300,000 account follows a competitive three-way pitch. The account will be led by account director Jessica...
TECHNOLOGY: Wired to the future - PRWeek asks leading lights how they see the fastest growing sector in PR shaping up
09 Feb 2001
claims. DON MIDDLEBERG Middleberg Euro RSCG Don Middleberg founded the agency that bears ...
PR Newswire set to open Euro disclosure service
22 Sep 2000 | by JENNIFER WHITEHEAD
In a move that may revolutionise the results process - and possibly lead to fewer late nights for financial PROs - PR Newswire has announced the creation of a disclosure department in Europe. The department will offer a new, secure web interface, called Disclose. This works with...
BORDER LINES: Euro RSCG buys out Middleberg
09 Jun 2000 | by JULIETTE GARSIDE
NEW YORK - Euro RSCG Worldwide has acquired top ten US independent PR shop Middleberg...NEW YORK - Euro RSCG Worldwide has acquired top ten US independent PR shop Middleberg and Associates. Middleberg, with 150 staff, will operate as a separate unit within Euro RSCG Worldwide s corporate communications group. The agency will be known as Middleberg Euro RSCG with agency founder Don ...
STOP PRESS: EMC Euro PR merges with hi-tech Moores
24 Sep 1999 | by DAVID MCCORMACK
EMC Euro PR has merged with hi-tech specialist Moores Associates to create a pounds 1.5 million...EMC Euro PR has merged with hi-tech specialist Moores Associates to create a pounds 1.5 million fee agency split into three separate divisions - hi-tech, business-to-business and healthcare. Bill Moores, the founder of Moores Associates, joins the board of EMC and takes charge of hi-tech, while ...
Red Hat chooses Firefly for Euro PR
20 Aug 1999 | by DAVID MCCORMACK
US software company Red Hat, the largest distributor of Linex, the rival operating system to Microsoft Windows, has appointed Firefly to manage an estimated pounds 250,000 fee campaign.
BORDER LINES: STOCKHOLM - Sun Microsystems in Euro drive
16 Apr 1999 | by MAGGIE BROWN
Leading computer company Sun Microsystems is talking to agencies about handling corporate and product PR and media relations across northern Europe. The computer giant saw pitches from Hill and Knowlton, which handles the company s PR in Sweden, and Shandwick in conjunction with Swedish agency Johansson...
McDermott to steer Candle’s Euro push
21 Aug 1998 | by NICOLA TYRRELL
Candle Corporation, one of the world s top three privately owned computer software companies, has upgraded its PR function across Europe and Asia with the creation of three senior communications roles.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
