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Where are the Joneses? Well, as much as anywhere else, the stars of production company Baby Cow's daily interactive soap opera have been filling the pages of media magazines.
What is this yearning we humans have to make other species look and behave like us? Other animals don't do it. Is there footage out there of giraffes using meerkats as hoof-puppets, then over-dubbing their screams of agony with 'Hello, I'm a giraffe'? If so, I want to see it.
The current Pizza Hut ad campaign is remarkable for many things, but the most interesting among these is that it is not really about food.
When my mother-in-law was pregnant back in the early-60s she had cravings for sweet things and started to put on a few pounds. On going to the doctor for some advice on how to stop her constant desire to eat mint humbugs, the doctor suggested that the best way for her to curb her pregnancy munchies...
NatWest signed me up when I was an impoverished student with a strong appetite for Mr Wong's famous 'meal for one' and the occasional half of Newcastle Brown Ale. Long years passed and it has seen me go from rags to significant monthly mortgage repayments. As was its master plan - I never really 'churned...
No longer simply a 'fad du jour' for yummy mummies or eco-warriors, organic food has fast become a staple for many of us, and the recently rebranded organic-food company Whole Earth, a pioneer of the sector most famed for its peanut butter, has launched a quirky site promoting its products and philosophy.
Attention! Like any good piece of interactive advertising, the best way to keep viewers engaged is to reward them. For this reason, this ad for Army recruitment succeeds.
My 11-year-old daughter has started writing commercials ('Darling, stop now! You want to go for a responsible job, like marketing'). All her ideas involve horses, because she loves them, and many of them are better than the new Lloyds TSB film about personal loans. It features the black horse galloping...
Ben Langdon, chairman and chief executive of Euro RSCG London, has left the agency without a job...after quitting start-up agency Ben Mark Orlando, which he founded with Euro RSCG's former chairman, Mark Wnek. Since then, Euro RSCG has lost the £7m British Heart Foundation and £56m Credit Suisse accounts ... of the Havas-owned Euro RSCG network earlier this year. ...
Christian Hinchcliffe will take on the role of new business director at Euro RSCG London
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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