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Euro RSCG appoints Brazilian creatives

Euro RSCG has appointed two award-winning creatives from Brazil to work across the agency...the cultural and experiential make-up of the department here at Euro RSCG London and so a pair of talented ... at Premio Abril, Brazil's top advertising festival. Mark Hunter, the executive creative director at Euro RSCG London, said: "Fabio and Braulio have a passion for advertising that is evident the moment you see ...

Euro RSCG swipes Wonderbra brand

Euro RSCG Wnek Gosper is believed to have snatched the Wonderbra account from TBWA/Simons Palmer...Euro RSCG Wnek Gosper is believed to have snatched the Wonderbra account from TBWA/Simons Palmer ... , to GGT. As well as Wonderbra, Euro RSCG has picked up the entire Sara Lee-owned Playtex account ... contentious issue between the two creatives. No-one at Euro RSCG was able to confirm the win. Paul ...

Euro RSCG lands Stefanel creative account

Stefanel, the Italian fashion company, has appointed Euro RSCG Wnek Gosper to handle its pan ... markets. It will be developed from Euro RSCG Wnek Gosper's London office but will not run in the UK ... target market is 25- to 35-year- old consumers. Euro RSCG's pitch was led by Joakim Jonason, its ...

Euro RSCG London's hold on Matalan under threat

LONDON - The discount clothing retailer Matalan has put Euro RSCG London on notice, just 10 months...-house. The company reversed this strategy last October, when it appointed Euro RSCG. Bayliss has installed a new ...

Euro RSCG picks up La Senza outdoor brief

LONDON - La Senza, the lingerie retailer, has appointed Euro RSCG London to handle its print

BBC shifts Eve to WCRS in split from Euro RSCG

BBC Worldwide has switched its creative account for its forthcoming women s glossy Eve out of Euro...of Euro RSCG Wnek Gosper and into WCRS following disagreements over creative strategy for the title. Euro RSCG was appointed by the magazine s publisher, Justine Southall, in March to handle its pounds ... , The original woman , had been completed and that Euro RSCG had done what we need for the launch . Media ...

World: Gallery

LE PETIT BATEAU - BETC Euro RSCG France...and is called "hide and seek". The Paris-based agency BETC Euro RSCG decided to avoid product shots ... 's clothes marque, where brands tend to stick to a formula. Client: Le Petit Bateau Agency: BETC Euro RSCG, Paris Art director: Carole Ser Writers: Jerome Argelich, Daniele Lambert Photographer ...

Steve Grant to head up global planning at Euro RSCG Luxe

LONDON - Euro RSCG Luxe, the specialist luxury and premium brands division of Euro RSCG, has...that includes Louis Vuitton, Jaguar and Emporio Armani. He will report directly to Euro RSCG Luxe's managing ...

Private View: Nick Hastings, the executive creative director at Euro RSCG London

In the intense, occasionally heroic search for big ideas, the creators of the Rice Krispies Muddles commercial have lucked out. "Muddles" is a great name, carelessly thrown away with some lame dialogue between a mum and her cute kid in the kitchen. "Do carrots make you see better and does spinach make...

PRIVATE VIEW: Mark Wnek, the chairman and executive creative director at Euro RSCG Wnek Gosper

The new Daily Telegraph commercials highlight an interesting facet of the ad person's job. An advertising communication, at its best, is a conceit which, like good theatre, film or literature, has the power to suspend disbelief: a great ad will make you forget (or not mind) that you're actually being...

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