Southern Europe: Southern Europe warms up
12 Mar 2004
With a difficult 2003 now over, the media scene in southern Europe is getting stronger. What will 2004 hold for France, Italy and Spain?
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Eastern Europe: Europe's advertising hotspots
13 Jul 2007
Where are the fastest-growing ad markets in the world? Eastern Europe now outpaces Latin America and the Far East, Maria Esposito reports.
Eastern Europe: Special report
13 Jul 2007 | by Suzanne Bidlake, associate editor (reports)
Mike Longhurst, McCann Erickson's senior vice-president, European business development, is still getting over being savaged by a feral dog earlier this year. And having endured a month-long series of rabies injections, he's also mighty glad not to be frothing at the mouth and barking at the moon.
Initiative Europe recruits Bernard
02 Apr 2004 | by Lucy Aitken
Philippe Bernard, the former European president of Lowe Partners Worldwide, is to take charge of Initiative in Europe in a rare switch at senior level from creative to media agency network.
Southern Europe: Anything goes
12 Mar 2004
Less inhibited by the restrictions that stifle creative media use on UK TV, Italian and Spanish shops have room to experiment.
Southern Europe: Agents Provocateurs
12 Mar 2004
Long the home of risque lingerie campaigns, France is experiencing a backlash against the ad industry. Mark Tungate spends far too long investigating.
Dockers Europe hires BlueberryFrog
14 Dec 2001 | by JEREMY WHITE
Dockers Europe, the clothing company owned by Levi Strauss, has hired BlueberryFrog, the Amsterdam-based guerrilla and buzz marketing agency, to its pan-European account. BlueberryFrog will work on a pan-European integrated promotional campaign that will launch next year. The agency was...
Yahoo Europe boss quits
16 Feb 2001
The managing director of Yahoo Europe, Fabiola Arrendondo, has resigned, and is leaving to work for a private venture.
Yahoo Europe boss quits
16 Feb 2001
The managing director of Yahoo Europe, Fabiola Arrendondo, has resigned, and is leaving to work for a private venture.
Yahoo Europe boss quits
16 Feb 2001
The managing director of Yahoo Europe, Fabiola Arrendondo, has resigned, and is leaving to work for a private venture.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
