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Electrolux appoints DDB Europe to £25m pan-European ad account

Electrolux, the household appliance manufacturer, has appointed DDB Europe to handle its £25m pan-European ad account.

Edwards in Burnett Central Europe role

The Leo Burnett UK chief executive and group chairman, Andrew Edwards, is to take on the additional new role of president of Central Europe.

Europe should start selling itself better to its citizens

There's no doubt Europe has an image problem, and nowhere more so than within its own walls. Time for bold words, Moray MacLennan says.

Duffy's flight plan is to be Europe's number one

The easyJet marketing director wants the carrier to be the first choice for both business and pleasure, John Tylee discovers.

TBWA\London picks up Game Group Europe

Game Group, the video games retailer, has consolidated its advertising arrangements across Northern Europe into TBWA\London.

McCann named lead agency on HTC Europe

HTC, the Taiwanese smartphone manufacturer, has appointed McCann London as the lead agency on its estimated £35 million pan-European ad account, as the brand looks to increase advertising support behind its product.

McCann restructures in Europe and London

McCann Worldgroup has overhauled its European management and restructured its London offering, with Brett Gosper out as regional director for Europe and Chris MacDonald promoted to a new group role in London.

Gustavo Martinez replaces Brett Gosper at McCann Europe

McCann Worldgroup has announced that Gustavo Martinez will replace Brett Gosper as head of the network in Europe.

Brett Gosper out at McCann Europe

Brett Gosper, the chief executive of McCann Worldgroup EMEA and McCann UK chairman, is leaving the company.

MediaCom lands Findus in Europe

Findus Group, the frozen-food company, has appointed MediaCom to handle its £15 million pan-European media planning and buying account.

 

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