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Ben & Jerry's urges brands to follow 'values-led' approach

drive, which aims to identify the best sustainable entrepreneurial businesses in Europe. ...

CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

Association) to debate the potential consequences. Similar organisations across Europe might also embrace ...

John Woodcock: Coalition needs to address basics

all of Europe's major players. Likewise, the controversial Beecroft report recommending changes ...

Barclays Bank hunts for lobbying help on EU laws

: 'Barclays recently consolidated its UK agencies. We're doing the same for Barclays in Europe.' He added ...

MHP Health Mandate appoints RCS director Alison Cook

experience and contacts in the NHS in Europe after working on campaigns around issues such as the working ...

Xbox recruits Chelsea stars for Summer of Sport campaign

consumers in Europe, the Middle East and Africa to take part. The push will also include videos starring ...

Noelle McElhatton: Forget austerity. 'Agile' is the new 'a' word for marketers

. This tall order was neatly summed up by Diageo Western Europe white spirits director Philip Gladman at ISBA ...

John Shewell: Focus Beyond Reputation

service acted as both faciliator and enabler. Citizen-led participation is happening across Europe ...

David Cameron attempts to appear 'honest and tough' on eurozone crisis

David Cameron's positioning on Europe is an attempt to portray himself as a strong leader and bring...and Italian prime minister Mario Monti in a video call. In terms of where Britain is positioned in Europe ...

Astellas pain franchise awarded to Pegasus

Astellas Pharma Europe, part of one of the world's largest pharmaceutical companies, has awarded...marketing authorisation awarded in 2009. Mindy Dooa, corporate comms director at Astellas Pharma Europe ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.