19 Dec 1998
| by STEVE BELL
Martin Dawes Telecommunications, Europe s largest mobile service
provider, is launching the UK...Martin Dawes Telecommunications, Europe s largest mobile service
provider, is launching the UK s fifth mobile phone network.
The company is leasing air time from Mercury Personal Communications,
the network operator which owns the One 2 One brand.
Called Breathe, the brand is aimed at the business ...
19 Dec 1998
| by LISA CAMPBELL
across Europe and challenge established
telecoms brands....across Europe and challenge established
telecoms brands.
John Callanan takes on the newly created position of director of sales,
marketing and strategy for the UK and Europe.
The company ...
resulting from deregulation of Europe s
telecommunications market, said Callanan.
...
19 Dec 1998
| by NEILL DENNY
Kellogg Europe has handed a large chunk of its pounds 153m media
buying account to Carat following...Kellogg Europe has handed a large chunk of its pounds 153m media
buying account to Carat ...
, Switzerland
and Eastern Europe. MindShare retains the business in the UK, Ireland
and Scandinavia ...
European marketer Graham
Fish after 19 years with the company. Fish, group vice-president for
Europe ...
19 Dec 1998
| by STEVE BELL
and
development director for Center Parcs Europe in June this year.
Marketing manager Paula Redfearn has been ...
and Newcastle-owned Center Parcs has 13 holiday villages across
Europe. With a UK HQ near Nottingham ...
Europe, with a UK spend of pounds 4m over the past 12 months.
Relationship marketing is handled ...
19 Dec 1998
| by LUCY BARRETT
than a year in the job.
Mellier will head Renault s marketing across western Europe ...
early retirement last year.
A spokesman for Ford of Europe confirmed that Mellier had resigned ...
dipped slightly from 18.29% to 18.12%.
Renault s advertising is through Publicis across Europe ...
19 Dec 1998
| by STEVE BELL
Textiles giant DuPont has appointed Saatchi s appeal by targeting new audiences
such as men and teens.
The agency will develop a global creative strategy for DuPont and has
also been appointed to execute the work across Europe through its London
and Geneva offices. The campaign ...
19 Dec 1998
| by NEILL DENNY
Pura. There are plans to launch Pura in
the UK and Europe, although no date has been fixed ...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
and Paddington Station.
Chris Unsworth, Europe, Middle East and Africa marketing director for
Nortel ...
19 Dec 1998
| by DAVID MURPHY
Grenfell
When you re presenting to audiences in four countries across Europe, and
have no local ...
of European seminars, both to
expand the Morgan Grenfell name across Europe and to launch a series ...
18 Dec 1998
| by CLAIRE BEALE
MindShare has succeeded in recouping the Ford European media
planning task after several months of confusion over which media agency
was handling the business.
MindShare, which is the incumbent on the Ford media buying account
across Europe, has been battling to retain the media planning business ...