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WPP's Quisma launches in the UK

string to its bow." Quisma claims to be the dominant performance marketing agency in Europe. Although ...

Netflix launches UK ad campaign

has an estimated 20 million members in 47 countries and announced it would be trying crack Europe ...

Levi's appoints Wunderman as first global digital agency

into Wieden+Kennedy and OMD. In Europe and Asia the advertising business had been handled by Bartle Bogle ...

Publicis sets up €150m digital venture capital fund

companies in France and Europe, with investments of up to 1m. Later-stage financing for more established companies in France and Europe will provide up to 15m per project. A fund may also be set up at a later to date to invest in start-ups outside Europe, alongside American or Asian partner funds ...

Twitter ready to step up courtship of advertisers

2010, but his experience of helping Google expand into Europe in the noughties meant he was an obvious ...

Apps should be 'rooted' in user experience, says AKQA's Hood

to overcome was the different countries and broadcasters across Europe do not broadcast the games at exactly ...

How creativity takes centre stage at Google

of the creative lab and the creative director of Google and YouTube in Europe, the Middle East and Africa. He ...

The Big Tablet Debate: A bright new media platform arrives

rewind live TV on the device. Hallie Johnston, vice-president, corporate communications, Europe, McCann ...

All about ... Yahoo!

and in Europe, has remained unimpressive, though the good news is that revenues have been increasing ...

ESPN Classic in Rugby World Cup push

Finnamore and Paul Maley. Mike McKibbin, group marketing director, ESPN Europe, the Middle East ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.