Razorfish wins two global Unilever accounts
19 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
Dove hand and body range, to promote the new range across Europe . ...
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Unilever launches 'Breaking News' campaign for Lynx Attract
28 Feb 2012 | by Arif Durrani
out across 15 countries in Europe, with the original films re-shot using 11 different actresses ... Europe is being handled by WPP's Mindshare. The campaign will be supported by outdoor creative from ... : David Cadji-Newby Agency Producer: Nicole Saganice Media Agency: Mindshare Europe Production Company ...
BSUR Amsterdam wins £20m SCA task
16 Jun 2011 | by Matt Williams
BSUR won the business after a pitch against Crispin Porter Bogusky Europe, VCCP and WCRS Co. The agency will now oversee the strategy and creation of integrated ad campaigns for SCA's feminine hygiene products, which are sold under the Libresse brand umbrella. Libresse brands include Bodyform in the UK ...
Unilever launches Dove Hand & Body campaign
06 Jun 2011 | by Oliver Luft
) to promote its new product range across Europe....The campaign by Ogilvy includes activity across TV, print and Facebook, as part of the global re-launch of the Hand Body range. The TV ad promotes the body lotions and uses the strapline "For skin so good, your body language shows it". The campaign will run through key markets in Europe, with the core ...
L'Oréal reviews European digital media
14 Oct 2010 | by Katherine Levy
in Western Europe as it looks to ramp up its digital spend....Agency sources said the company has invited agencies to pitch for the business, which is expected to cover key markets in Europe, including the UK. Samantha Daude, the director of new media and CRM ... in Europe follows a consolidation of L Or al s US media buying account into Universal McCann after a pitch ...
MediaCom and Starcom split £100m GSK media brief
06 Aug 2010 | by Mark Banham and Katherine Levy
GSK, which owns brands including Lucozade and Aquafresh, has appointed Starcom to duties previously held by MediaCom in Germany, Austria, Swizterland, Spain and Portugal. The review did not include Central and Eastern Europe and Russia, held by Starcom, and the US, held by MediaCom. News ...
Work Club selected for PZ Cussons job
05 Aug 2010 | by Anne Cassidy
in Europe, Africa and Asia and its other brands include The Sanctuary, Charles Worthington and Original ...
Johnson & Johnson reviews media roster
29 Jul 2010 | by Ian Darby
The review involves its three roster networks: Carat, which holds the business in Europe; Interpublic's Mediabrands, which handles the US account; and OMD, which has the J J business in parts of Asia. All have been asked to present to J J in the US as it conducts what agency sources describe ...
Unilever awarded Advertiser of the Year prize at Cannes Lions
25 May 2010 | by Mark Banham
review Mindshare took both the 700m media account for Western Europe and the 515m US account ...
Johnson & Johnson calls global ad pitch for baby products range
07 May 2010 | by Matt Williams
a new digital roster across its pharmaceutical, healthcare and consumer brands in Europe and Asia. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
