TBWA\London picks up GSK UK digital brief
19 Aug 2010 | by Sara Kimberley
and lozenges. Known as NiQuitin in Europe and other parts of the world, the GSK nicotine replacement product ...
the counter later this year. Digital and direct marketing activity for Viagra in Europe is currently ...
and lozenges. Known as NiQuitin in Europe and other parts of the world, the GSK nicotine replacement product ...
GSK, which owns brands including Lucozade and Aquafresh, has appointed Starcom to duties previously held by MediaCom in Germany, Austria, Swizterland, Spain and Portugal. The review did not include Central and Eastern Europe and Russia, held by Starcom, and the US, held by MediaCom. News ...
The review involves its three roster networks: Carat, which holds the business in Europe; Interpublic's Mediabrands, which handles the US account; and OMD, which has the J J business in parts of Asia. All have been asked to present to J J in the US as it conducts what agency sources describe ...
The company, which has consumer brands with a strong presence in overseas markets, is conducting the review out of its Paris head office. ZenithOptimedia handles the majority of media duties in Europe, but it does not have a significant spend in the UK. The majority of the company's products are prescription ...
the business in Central and Eastern Europe. The pitch process begins immediately and the winning agencies ...
Starcom MediaVest Group continues to handle the business in Central and Eastern Europe. We apologise ...
throughout the US, but will be available in pharmacies throughout Europe in the near future. Last week, GSK ...
will run in 40-, 20- and ten-second versions, will also run in cinemas and online. FORD OF EUROPE - PAN ... car communications manager, Ford of Europe Brief: Launch the new Ka across Europe generate response ...
Agencies have been asked to provide information on their ability to work across a number of countries on a range of Unilever brands. However, the roster will not be split on a country-by-country basis, but region-by-region; these will be Americas, Europe, the Middle East and Africa and Asia ...
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