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LETTERS: YOUNG AND RUBICAM; Credit where it is due: Neil French was the ad’s hero

the difference. Bernard Barnett, Young and Rubicam Europe, London NW1 ...

NEWS: Top team Vaughan and Anthea poised for Federation deal

and will continue to represent its US-based directors in London through its Propaganda Europe and Satellite ...

SUPPLEMENT: EUROPEAN BRANDS; Europe’s hottest advertisers

Nicole Dickenson looks at a selection of Europe s most celebrated ad campaigns and asks...Nicole Dickenson looks at a selection of Europe s most celebrated ad campaigns and asks the clients and the agencies, what makes them so successful? Audi When the creative hotshop, Jung von Matt, won the Audi account a year ago, the client hadn t advertised on German TV for ten ...

NEWS: EU ads for ecu likely

executive of Bates Europe, said: We d be happy to participate but it would be a bloody difficult job ...

TELEMARKETING: Does telemarketing build brands?

blue image, IBM decided that all communication across Europe should carry a clear phone number ... Europe, says: People are buying people, not products. When that first contact goes wrong, consumers ... for the potentially deadly implications of a possible Europe-wide ban on all unsolicited calls - part ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.