15 Dec 1995
| by JOHN TYLEE
in Britain and across Europe....Advertisers with products aimed at children are bracing themselves
against the threat of new curbs in Britain and across Europe.
In the UK, lobbyists are stepping up pressure ...
to a Europe-wide ban on all advertising directed at children.
Moves towards further restrictions ...
01 Dec 1995
| by NICOLE DICKENSON
Nicole Dickenson looks at a selection of Europe s most celebrated ad
campaigns and asks...Nicole Dickenson looks at a selection of Europe s most celebrated ad
campaigns and asks the clients and the agencies, what makes them so
successful?
Audi
When the creative hotshop, Jung von Matt, won the Audi account a year
ago, the client hadn t advertised on German TV for ten ...
01 Dec 1995
.
The account, worth more than pounds 2 million in the UK, was with the
WPP-owned Conquest Europe until ...
Bordeaux wine among
25- to- 40-year-olds across Europe. The key idea is that Bordeaux is an
affordable ...
01 Dec 1995
| by JIM DAVIES
and because it is handier for Europe, where he is increasingly active.
Cyclops Productions, through which ...
24 Nov 1995
| by HARRIET GREEN
director for Guinness Europe and was replaced by
Julian Spooner, who joined from the UK-based German ...
10 Nov 1995
| by MARGARET HOOD
Grey has scooped the advertising account for the Barilla Company across
Europe, the US and South...Grey has scooped the advertising account for the Barilla Company across
Europe, the US and South ...
into one
agency.
Worth more than dollars 25 million in Europe alone, the account was
awarded ...
director, Nigel Sharrocks,
said: This is a tremendous win for the agency, both in Europe and the
US ...
10 Nov 1995
| by JOHN TYLEE
of 14 of Europe s largest wine and spirit manufacturers, plans to put
pressure on the WHO ...
-border activity.
The WHO is looking for a restriction on alcohol marketing across Europe
to cut ...
10 Nov 1995
| by EMMA HALL
for Europe, the
Middle East and Africa, admitted that Burger King had had an image
problem in the past ...
10 Nov 1995
McCann-Erickson has taken an international media manager from Leo
Burnett to head its dollars 200 million pan-European media account for
Coca-Cola.
Maarten Albarda, who worked on Burnetts Procter and Gamble business
across Europe, the Middle East and Africa, takes up the reins on Coca ...
10 Nov 1995
| by CAROLINE MARSHALL
blue image, IBM decided
that all communication across Europe should carry a clear phone number ...
Europe, says:
People are buying people, not products. When that first contact goes
wrong, consumers ...
for
the potentially deadly implications of a possible Europe-wide ban on all
unsolicited calls - part ...