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NEWS: McCanns gets pounds 8m European branding for Russell Athletic

critical mass in Europe to justify an above-the-line campaign. Its pan-European sales have been growing ...

NEWS: Russell Athletic seeks Euro network

-based European marketing director, Marc Low, said the brand now had the critical mass in Europe to warrant an above- the-line campaign. We have been growing in Europe at a rate of 30 per cent a year ... in Europe, but it is still at an exploratory stage. Nothing has been finalised, Low added. The UK ...

NEWS: Five shops to fight over pounds 16m pan-Euro Wrangler business

Medianetwork across Europe, is unaffected by the creative review. TBWA won the pan-European business ... very successful with a singular above- the-line campaign across Europe . However, Munoz said ... Hoare, TBWA s chairman, nor Alasdair Ritchie, the president of TBWA Europe, were available for comment ...

NEWS: BBH lands Levi’s Dockers Euro task

Dockers profile as it prepares to launch a chain of stores across Europe. Called Dockers and Co ... at Dockers Europe, which operates out of Amsterdam as a standalone company within Levi Strauss, were ...

NEWS: Mediastar picks up UK brief as Dockers plans clothing drive

Europe after the company split with Motive (Campaign, 12 July)....Mediastar has emerged as the agency handling the UK media planning and buying business for Dockers Europe after the company split with Motive (Campaign, 12 July). Mediastar landed ... planning and buying for the Levi s jeans range, Dockers Europe operates as a separate company ...

INTERNATIONAL: INTERNATIONAL GALLERY

exploring the quiet towns and villages of Europe or cruising the Continent s super highway, the time ...

Private view

brand Client: George Strachan, senior vice-president, general manager of Europe Brief: Boost ...

NEWS: HOTLINE

of the review. Swatch currently spends around pounds 25 million on its advertising across Europe, including...of the review. Swatch currently spends around pounds 25 million on its advertising across Europe, including ... Europe holiday company brands (Campaign, last week), has shortlisted Leo Burnett, DMB s and the Haven ... decision expected to be made by the end of July. The Art Directors Club of Europe, consisting ...

NEWS: Leagas Delaney picks football stars for Adidas Euro 96 push

. The 30-second ads will run throughout the tournament on national UK TV and across Europe, South America ...

NEWS: Nike reveals largest poster in Britain for Euro ’96 push

with the line: Italy s goalkeeper: easiest job in Europe. The ad is part of a series of four recently ...

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