REVIEW: Marketing and advertising news in the week’s press ..
12 Dec 1997 | by KAREN YATES
should be quoted inclusive of air taxes. - General release Umbro Europe has signed Alan Shearer ...
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CDP to create Euro campaign to raise Bloomberg profile
12 Dec 1997 | by EMMA HALL
CDP and New PHD have scooped the task of helping the US-owned information and media giant, Bloomberg, boost its profile throughout Europe. Bloomberg specialises in real-time financial ... -hour television news channel in Europe earlier this year persuaded the group of the need to seek ...
HOTLINE
28 Nov 1997 | by EMMA HALL
director of Zenith Media Europe, will play an important role in Zenith s financial future after ...
REVIEW: Marketing and advertising news in the week’s press
28 Nov 1997 | by HARRIET GREEN
of communications for Europe, Africa, the Middle East and Asia. Jacobson, who was previously Digital s UK ...
REVIEW: Marketing and advertising news in the week’s press
21 Nov 1997 | by JOHN TYLEE
. Adweek Keith Magee, the Ford vice-president of sales and marketing for Europe, is to take early ...
REVIEW: Marketing and advertising news in the week’s press
17 Oct 1997 | by ELEANOR TRICKETT
. - The Sunday Times Joe Bogardus, the marketing communications director for Kodak Europe, is to be made ... imaging for Europe, Africa and the Middle East, is understood to be taking over Bogardus ...
Top salaries reflect profits and income rises in WKS survey
10 Oct 1997 | by HARRIET GREEN
rise went to third-placed Alasdair Ritchie, president of TBWA Europe, who earned pounds 483 ...
Cordiant discloses full details of its demerger
03 Oct 1997 | by JOHN TYLEE
Brewing (pounds 130 million) in the US and Compaq computers in Europe (pounds 33 million), was a hidden ...
Standard Life hires the Union to handle phone bank launch
12 Sep 1997 | by JOHN TYLEE
The Union has been appointed to launch Standard Life s bank, with a budget expected to be about pounds 3 million, after a four-way pitch. Europe s biggest mutual life insurer plans to start its own telephone banking operation early next year, and asked at least four agencies to pitch ...
GE turns to AMV for Euro campaign
05 Sep 1997 | by EMMA HALL
across Europe next year....General Electric, one of the world s largest companies, is thought to have asked Abbott Mead Vickers BBDO to come up with creative ideas for a corporate advertising campaign, which it plans to run across Europe next year. Abbott Mead is believed to have pitched against McCann-Erickson before ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
