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REVIEW: Marketing and advertising news in the week’s press ..

should be quoted inclusive of air taxes. - General release Umbro Europe has signed Alan Shearer ...

LICENSING: CHARACTERS FOR HIRE - A much-loved band, cartoon character or film star can help give your advertising added mileage But, Jim Davies warns, watch out for the pitfalls involved.

on the reach, life-span and rotation of your campaign. A three month, Europe-wide blitz with 20 slots ...

An AMV BBDO advertising supplement: Wrangler hands pounds 16m pan-Euro business to AMV’s ’Levi’s’ pairing

20 million, breaks across Europe in spring. Michael Baulk, AMV s chief executive, said: We ... for AMV, which was already in discussions with Bob Coppage, Wrangler Europe s president, about a ...

An AMV BBDO advertising supplement: IWS makes move to AMV for Woolmark’s pounds 30m rebrand task

in the US and Europe as well as in key developing markets, such as China and India. ...

REVIEW: Marketing and advertising news in the week’s press

. Adweek Keith Magee, the Ford vice-president of sales and marketing for Europe, is to take early ...

HOTLINE

of Bates Europe, is taking on the additional role of regional director for Latin America. He will take ...

Adidas reveals superhero tube spot

. The campaign is part of a Europe-wide Adidas push targeting major cities and features sports stars ...

REVIEW: Marketing and advertising news in the week’s press ..

Business has won the pounds 10 million pan-European media account for Apple Computer Europe following a ...

Campaign Poster Advertising Awards 1997: The Product Awards - The Joint Sponsors Award - The Outdoor Focus Award - Best Fashion, Beauty or Toiletries Poster

Co Europe Agency: Bartle Bogle Hegarty Creative Director: John Hegarty Art Director: Rosie...director, Levi Strauss Co Europe Agency: Bartle Bogle Hegarty Creative Director: John Hegarty ... marketing director, Levi Strauss Co Europe Agency: Bartle Bogle Hegarty Creative Director: John ... , consumer marketing director, Levi Strauss Co Europe Agency: Bartle Bogle Hegarty Creative ...

Kickers appoints Mother and Rocket

Europe, which was appointed to relaunch Kickers across Europe in June, ran a press campaign in youth ...

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