The pounds 16 million takeover of Partners BDDH by the US-based Snyder Communications will be the prelude to an acquisition programme in the UK and across Europe.
The ink is barely dry on the Partners BDDH takeover deal and Dan Snyder, chairman of Snyder Communications, is already making plans. An interactive agency and a media independent are just some of the other items on his UK shopping list.
- America Online and Germany's Bertelsmann have named a new president and chief executive for their joint venture online service, AOL Bertelsmann Europe.
- America Online and Germany's Bertelsmann have named a new president and chief executive for their joint venture online service, AOL Bertelsmann Europe.
It was better than winning the Euro-vision Song Contest. Better than getting to Argentina in 1978. Better than Sean Connery making the big time in Hollywood. Well, perhaps I exaggerate slightly, but believe me, Scotland is bubbling with excitement.
- EURO RSCG Worldwide has named Gilles Berouard as the managing director for Eastern Europe.
- EURO RSCG Worldwide has named Gilles Berouard as the managing director for Eastern Europe.
Ford launches the Focus, its replacement for the Escort, this Friday with a pan-European campaign from Young & Rubicam.
- Alan Hely, marketing director for Apple UK, has been promoted to marketing, communications and consumer manager for Apple Europe.
- Alan Hely, marketing director for Apple UK, has been promoted to marketing, communications and consumer manager for Apple Europe.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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