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Glaxo Wellcome appoints McCanns globally

- Glaxo Wellcome, the pharmaceutical giant, has concluded its hunt for an agency to handle its multi-million-pound non-US global advertising business by appointing McCann-Erickson. McCann-Erickson will handle Glaxo in Western Europe and Australasia. It will work on the marketing of high-profile Glaxo ...

Glaxo Wellcome appoints McCanns globally

- Glaxo Wellcome, the pharmaceutical giant, has concluded its hunt for an agency to handle its multi-million-pound non-US global advertising business by appointing McCann-Erickson. McCann-Erickson will handle Glaxo in Western Europe and Australasia. It will work on the marketing of high-profile Glaxo ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.