to remove filtersCLOSE-UP: CLIENT OF THE WEEK - Levi’s marketer keeps mobile. Kenny Wilson is scouring Europe
29 Jan 1999 | by JADE GARRETT
and there isn t a week when he doesn t make at least one trip to Europe. He says: The current campaign ...
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Fred Perry appoints Spirit to run creative business in Europe
29 Jan 1999 | by ELEANOR TRICKETT
The sportswear brand, Fred Perry, has appointed Spirit to handle its creative account in the UK, Germany and Spain.
Sega calls media pitch for Dreamcast launch
29 Jan 1999 | by CLAIRE BEALE
Sega Europe is to hold a pan-European review of its pounds 63 million media planning and buying...Sega Europe is to hold a pan-European review of its pounds 63 million media planning and buying business as it prepares to see pitches for the creative task at the end of this week. The computer ... across Europe in a winner-takes-all shoot out. It is currently split on a country-by-country basis ...
Calvin Klein announces new European marketing director
29 Jan 1999
-president of marketing and sales development, Europe. ...
APL announces new Paris chief
29 Jan 1999
is promoted to managing director. Elsewhere, Vincent Negre, regional director for southern Europe, moves ...
APL announces new Paris chief
29 Jan 1999
is promoted to managing director. Elsewhere, Vincent Negre, regional director for southern Europe, moves ...
DIRECT NEWS: Carlson reorganises into three units
29 Jan 1999 | by ANNA GRIFFITHS
Europe; Carlson; Smith Bundy Carlson; the internal marketing agency, Aegis; and the design shop, BBM ... things in mainland Europe this year. ...
P&G ousts Euro in worldwide switch
29 Jan 1999 | by CLAIRE COZENS
with global agencies. Euro RSCG has seen its P s billings in Europe and around 3 per cent in North ...
CLOSE-UP: LIVE ISSUE/INTERNATIONAL ACCOUNT DIRECTORS - Account chiefs’ power grows at expense of local agencies in power struggle. Are local directors taking the rap for lost accounts? Francesa Newland reports
29 Jan 1999 | by FRANCESA NEWLAND
s loss of lead status on Ford of Europe, it highlights a current agency issue: are international ... . William Eccleshare, the Ammirati Puris Lintas chairman and regional director, northern Europe, agrees ... of limiting any damage from the rivalry. Saatchi s chairman, Europe, Middle East and Africa, Derek Bowden ...
Lowes appointed to Vauxhall launch of new Zafira marque
29 Jan 1999 | by EMMA HALL
-Erickson (Campaign, 17 July, 1998). McCanns handles Vauxhall across continental Europe, where it is known as Opel. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
