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Outrider launches in Italy

- Outrider, the digital division of the Tempus Group, is launching a branch in Milan, Italy in partnership with the Alchera Group, the Italian e-business solutions company. Outrider already has offices in Europe, Asia and the USA. Mainardo de Nardis, CIA s European CEO, said: The launch of Outrider Italy ...

EU demands tighter alcohol ad rules

to combat under-age drinking in Europe....The European Commission has called for tougher controls on alcohol advertising in an attempt to combat under-age drinking in Europe. The Brussels-based Commission has singled out Britain as having one of the highest proportions of young people who drink regularly. Its intervention will worry ...

Langdon to take on Universal role

on responsibility for McCann s media network across Europe....Ben Langdon, the chairman and chief executive of McCann-Erickson UK Group, is to take on responsibility for McCann s media network across Europe. As regional director of Universal McCann Europe ... has seen Robin Kent, who headed Europe, become second in command to Universal Worldwide s chairman ...

REVIEW: Marketing and advertising news in the week's press

Nintendo of Europe is looking to appoint an agency for the UK launch of its next-generation console...Nintendo of Europe is looking to appoint an agency for the UK launch of its next-generation console, Gamecube, set to take place next year. Leagas Delaney currently handles advertising for the Nintendo brand in Europe. Microsoft s X-box console, which is up for pitch, is due to be released next ...

Grey sees off BBH in pitch for investment launch by UBS bank

Grey has been picked to handle a major new investment product by UBS, one of Europe s largest banks...Grey has been picked to handle a major new investment product by UBS, one of Europe s largest banks, having seen off a challenge from Bartle Bogle Hegarty, which became a UBS roster shop at the end of last year. Grey has been briefed to launch the product, known as an exchange traded fund ...

Prat quits OMD but will remain as consultant

. In the meantime, OMD Europe s chief operating officer, Johan Denekamp, will continue to steer the European network ... as the head of Europe for Omnicom in 1996. However, the OMD network has found it hard to present a coherent ...

CAMPAIGN-I: BEHIND THE HYPE - Xmas shopping using phone technology 12Snap allows users to buy at auction via their mobiles.

-round funding has just been secured from Apax Europe and Argo Global Capital. Marketing Marketing for 12Snap ...

Nick Brien to take key Starcom post

to take a management role across Europe, working alongside Mark Cranmer, Starcom s European chief ...

IPA plans buying club for agencies

vehicles supplied from mainland Europe but abandoned the idea when the Government forced down prices ...

CLOSE-UP: NEWSMAKER/SEGA - 'Creative differences' cited as BBH and Sega split. Sega is still playing a game of catch up in the consoles market, Jeremy White says

with the technically superior SMS in Europe - but the damage was done. With the Saturn, Sega made sure it got ... happened. BBH took charge of the pounds 60 million account from WCRS back in February. A Sega Europe ... with Jean-Francois Cecillon, Sega Europe s chief executive, about the future of the contract and agreed last ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.