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CAMPAIGN REPORT ON EUROPEAN MEDIA: Europe measures up - European media planners now have access

Europe 2000, the new survey by Ipsos-RSL, arrives at a time when European advertisers and media...Europe 2000, the new survey by Ipsos-RSL, arrives at a time when European advertisers and media ... at MediaCom TMB, says. TV research on European audiences is sorely lacking at the moment. If E2K (Europe 2000 ... of information and more choice. EMS and Europe 2000 fit into the armoury of pan-European research somewhere ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do

want to use a sledgehammer to crack the whole of Europe - there are more differences than similarities ... that evaluates sites across Europe, even down to drive times to supermarkets. The number of pan ... that the market is still fragmented. Eastern Europe, however, has benefited from consolidation and offers ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Sites on Europe - Is a pan-Euro outdoor campaign feasible, or do

want to use a sledgehammer to crack the whole of Europe - there are more differences than similarities ... that evaluates sites across Europe, even down to drive times to supermarkets. The number of pan ... that the market is still fragmented. Eastern Europe, however, has benefited from consolidation and offers ...

are reshaping Europe's advertising networks, and that adds to the task of those at the helm. Campaign

it is number one. In Europe, for instance, it s in the top ten in only two markets: Germany and Spain. So ... former Mediapolis media network. Media Planning Group may well expand into the rest of Europe and in Asia ... international acquisitions. MICHAEL BAULK, Chairman, BBDO Europe Applause rang out from more than ...

in Europe

issues, however, CIA s head of Europe, Mainardo de Nardis, and his management must finally sort out ... the various pieces haven t fitted together snugly as yet. In Europe, the network is inconsistent ... s biggest media shop, faces a decisive period in Europe. Up until now, Zenith s expansion has been ...

Agencies line up to pitch for pounds 2m Euro music TV distributor

Europe s largest distributor of digital music television, Music Choice Europe, is searching...Europe s largest distributor of digital music television, Music Choice Europe, is searching ... to subscribers in 18 countries across Europe and Africa. The content, which covers every musical style from ... . Music Choice Europe was originally founded in 1993 by Sony and Warner Music and the cable and satellite ...

REVIEW: Marketing and advertising news in the week's press

Impiric has chosen Stewart Pearson as the new chief executive for Europe, the Middle East...Impiric has chosen Stewart Pearson as the new chief executive for Europe, the Middle East and Africa. His role will be to reinforce Impiric s strategic direction across Europe. - General release. ...

Management shake-up at Bcom3

this week. John Farrell, who has been running North America, Europe, the Middle East and Africa as president...this week. John Farrell, who has been running North America, Europe, the Middle East and Africa as president ...

Management shake-up at Bcom3

this week. John Farrell, who has been running North America, Europe, the Middle East and Africa as president...this week. John Farrell, who has been running North America, Europe, the Middle East and Africa as president ...

Unilever to sell off Oxo and Batchelors brands

handles the Batchelors Super Noodles brand across Europe, while Lowe Lintas manages the Batchelors Cup a ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.