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CLOSE-UP: LIVE ISSUE/EHS BRANN - Ehsrealtime's merger with Brann will give the agency added clout

, to merge a strong London agency with Brann, which has a worldwide network, especially strong in Europe ... and Boss, makes it the largest DM agency in Europe. Erm, not quite. In the UK alone, WWAV Rapp ...

Four agencies to pitch for Nintendo Euro brief

Nintendo, the Japanese video games manufacturer, is looking for an agency to work across Europe on its digital and direct marketing account. The brief for agencies is to co-ordinate a European ... , which debuts next spring in the UK and the rest of Europe. Nintendo has just launched its ...

Merger possibilities as Havas overhauls global DM offerings

the top job at DAG in 1997. He was also a previous chairman and chief executive of Young & Rubicam Europe ...

DIRECT MARKETING: E-MAIL HITS HOME - Holly Acland looks at why advertisers such as Dulux and P&O are changing their strategy to spend more money on electronic targeting

Parliament postponed making a final decision on Europe-wide policy for e-mail marketing until later ...

Compaq to call pitch for £15m direct work

Compaq Computer, the world's biggest PC manufacturer, is reviewing its local direct marketing contracts across Europe. The company has asked existing roster agencies to go through a tendering process and has also approached other agencies about the business. A list of pitching agencies has yet ...

Claydon Heeley merges with US shop

: "Combining Claydon Heeley's strengths in Europe and Asia with ours in North America means that we ...

THE DIRECT APPROACH: Forget the chilly sidelines of advertising Client demand, improved creativity and healthy contributions to group revenues are all helping to raise direct marketing's status on the global stage, Ian Darby says

.' An advertising man himself, Carlo was chairman of Y&R in Europe and France and then BDDP in France. He has also ...

CLOSE-UP: LIVE ISSUE/TRIANGLE SALE - Triangle exchanges independence for expansion. Triangle is ready for global expansion using Saatchis' network, Ian Darby writes

the opportunity of servicing Saatchis' clients that are growing in both the UK and Europe.' Triangle ... , although Saatchis' worldwide chief executive, Kevin Roberts, and Derek Bowden, the chairman of Europe ... to establish an overseas network relatively quickly. This will initially focus on a move into Europe ...

Levy builds Saatchis below-the-line with Triangle acquisition

to Europe. The announcement of the sale - for an undisclosed sum - is the climax of months ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

Abbott Mead Vickers BBDO's sheer size did not affect the quality of its output, as the Gunn Report showed. Bates UK struggled for a second year, the loss of the Halifax taking the gloss off its gains. BDH TBWA's position at the top of the regional agency list was toppled and it lost Time

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.