30 Nov 2001
platform.
IBM Europe's Andrew Brown commented: "Not only was it new and innovative
work ...
16 Nov 2001
| by IAN DARBY
Sony Computer Entertainment Europe has hired 23red to promote the
launch of its game, World Rally Championship, in the UK and Europe.
Activity from 23red, which breaks this month, will include press
advertising, event management, promotions and a viral campaign. It will
build awareness ...
16 Nov 2001
| by IAN DARBY
of its brand across Europe through the BBDO network.
Agency Republic, which is backed by Omnicom ...
26 Oct 2001
| by IAN DARBY
in Ericsson's key markets such as Europe,
North and South America and the Middle East.
The ads ...
21 Sep 2001
| by DEBORAH BONELLO
Having a mobile phone might have been one of the ultimate yuppie
status symbols in the business world ten to 15 years ago, but nowadays
they are everywhere. The average 12-year-old school kid is as likely to
own one as an advertising executive.
And as the penetration of mobile technology...
21 Sep 2001
| by JENNY WATTS
centres. The agency's first retail work
for the UK market, which is the largest in Europe, is due ...
21 Sep 2001
De Cesare, marketing director, Europe
Brief: Launch Mario Kart: Super Circuit, and dramatise ...
07 Sep 2001
| by JOHN TYLEE
of the BBDO network being appointed across Europe is
strengthened by the close relationship between BBDO ...
07 Sep 2001
| by JOHN TYLEE
of the BBDO network being appointed across Europe is
strengthened by the close relationship between BBDO ...
24 Aug 2001
| by JOHN TYLEE
to ride out the gathering storm thanks to
the return of its Ford of Europe business, which contributed ...