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Xerox seeks pan-European direct marketing shop

Xerox, the global copiers group, is looking for a direct marketing agency to work across Europe....Xerox, the global copiers group, is looking for a direct marketing agency to work across Europe. The company s pan-European account is currently held by Impiric, which works for Xerox as part of Young 200 million in the last quarter of 2000. It is shedding around 6,000 jobs and expects to return ...

Xerox seeks pan-European direct marketing shop

Xerox, the global copiers group, is looking for a direct marketing agency to work across Europe....Xerox, the global copiers group, is looking for a direct marketing agency to work across Europe. The company s pan-European account is currently held by Impiric, which works for Xerox as part of Young 200 million in the last quarter of 2000. It is shedding around 6,000 jobs and expects to return ...

European agencies demand more cash for exclusivity

Europe s agencies are telling clients that they must drop their rigid policies on account conflict...Europe s agencies are telling clients that they must drop their rigid policies on account conflict - or be prepared to pay premium prices in exchange for exclusivity. They claim that the hard line taken by some clients about conflict is no longer sustainable as the ad industry and client companies consolidate ...

European agencies demand more cash for exclusivity

Europe s agencies are telling clients that they must drop their rigid policies on account conflict...Europe s agencies are telling clients that they must drop their rigid policies on account conflict - or be prepared to pay premium prices in exchange for exclusivity. They claim that the hard line taken by some clients about conflict is no longer sustainable as the ad industry and client companies consolidate ...

OglivyOne hires European head

, and has been building the Interactive business in Europe. Thedens said: In 2000, OgilvyOne s billings in Europe exceeded 1bn for the first time. So far, I have run both our worldwide and European businesses ...

OglivyOne hires European head

, and has been building the Interactive business in Europe. Thedens said: In 2000, OgilvyOne s billings in Europe exceeded 1bn for the first time. So far, I have run both our worldwide and European businesses ...

Online ad spend to rise in 20001

Online advertising spend is set to rise by 70% this year according to Forrester Research, defying previous reports from dotcom companies which predicted revenue is drying up due to a lack of audience on the web. Forrester said spend in Europe will double to 750m by the end of the year, up from 434m ...

Online ad spend to rise in 20001

Online advertising spend is set to rise by 70% this year according to Forrester Research, defying previous reports from dotcom companies which predicted revenue is drying up due to a lack of audience on the web. Forrester said spend in Europe will double to 750m by the end of the year, up from 434m ...

director for Europe, tests Xbox.com

The Xbox is a next-generation home-gaming console that is being developed by Microsoft, which is said to be spending dollars 500 million on marketing the product. It is is due to be released in autumn this year.

REVIEW: Marketing and advertising news in the week's press

the company s chief executive, with a remit to spearhead the agency s expansion into Europe. - General release....Quantum New-Media Services has poached Mark Girling from New PHD Compass to become its managing director. Girling will head the company s UK operations. He takes over from Paul Longhurst, who becomes the company s chief executive, with a remit to spearhead the agency s expansion into Europe. - General release. ...

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