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The Media Barons - John Perriss

. This is not to say he is oblivious or insensitive to the nuances of Europe's many different advertising and business ... departments in Europe into one of the most effective networks around, and after 1988 he then re ... million MBNA Europe account shows how this will work, he adds. But where the ultra-sensitive subject ...

EUROPEAN MEDIA: Europe's big spenders

OLIVER CLEAVER - European media director, Kimberly-Clark What is your media spend for Europe ... view, which is the most innovative media owner in Europe? JCDecaux. Do you have any cross-media deals with any media owners in Europe and if so, which ones? Sorry, not prepared to answer this one ...

EUROPEAN MEDIA: Preparing for recovery

for Europe's downcast media owners and agencies....killing themselves by the end of the sad and staid experiment (surely Europe deserves something new by now?), "severely depressed" in fact applies to Germany. Out of all of Europe's markets, Germany, the biggest ...

EUROPEAN MEDIA: Finding the formula

ITV Digital's fall from grace has been mirrored across Europe by the failure of many digital TV...has a future in Europe. According to TGI Europa figures quoted in an IM Futures report on European ... and Spanish respondents are also keen. At the moment, Europe's digital television map is in the hands ... Malone's Liberty Media, which controls Europe's largest cable operator, United Pan-Europe Communications ...

McNeel joins TBWA to handle Masterfoods

responded to being appointed to the Masterfoods roster by resigning its Cadbury business across Europe to avoid conflict with Mars. The network handles the brands across North America, Europe, Asia ...

Newspaper Society addresses shortage of national ads

for Unilever Europe, argued for the creation of a central sales force across regional newspaper groups to deal ...

PERSPECTIVE: By tackling our fear, WCRS shows the Pru on right wavelength

in Europe. At the same time as putting less aside for our old age than we should, we are making it worse ...

EUROPEAN MEDIA: UK - Life on the home front

on the continent. "The countries across Europe have all had their ups and downs. The interesting thing ... . Biggest single issue facing Europe's media industry? The lack of imagination and risk ...

EUROPEAN MEDIA: France - Across the Channel

Publications' Foot Europe and the weekly Football Kids (AJTL Editions). And as if to prove that France can ... and charming. And there are no competitors around. What is the biggest single issue facing Europe's media ...

MEDIA HEADLINER: The BBC's enthusiastic client with a blue-chip background. Andy Duncan is driving the BBC's new-found marketing creativity

there. William Eccleshare, the chairman of Y R Europe, who previously worked on Duncan's Van den Bergh ...

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