Media: Strategy Analysis - Offering the best seats in the house
18 Nov 2005
campaign that offered seats at some of Europe's top entertainment venues. The core purpose of the campaign ...
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The Work: New Campaigns - UK
02 Dec 2005
Exposure: Direct mail to more than eight million people in the UK, Europe and the US THE LOWDOWN ...
Media: Intel works with RSVP to launch campaign
28 Oct 2005
, which offers seats at some of Europe's top venues, will run in Marie Claire, Uncut, Loaded, NME, Now
Media: Intel works with RSVP to launch campaign
28 Oct 2005
, which offers seats at some of Europe's top venues, will run in Marie Claire, Uncut, Loaded, NME, Now
Publicis Dialog promotes Marshall to chief executive
21 Oct 2005 | by by Claire Billings
Marshall takes control of the agency after five years as the managing director. He replaces Dennis Kerslake, who has been made the regional director of the Publicis network's HP business in Europe ... -- one of the network's flagship integrated accounts. In Europe, which is its second-biggest market ...
Game seeks agency for creative account
15 Jul 2005
Game, Britain's largest specialist games retailer, is talking to agencies about its £1.25 million creative account. A number of undisclosed shops have been approached by the company, which has 400 outlets across the UK and Ireland, as well as a presence on mainland Europe. Game sells video ...
The World: Dutch agencies mature and extend their reach
24 Jun 2005 | by Emma Barns
gateway to Europe is also an advantage to clients. The huge tax incentives the Dutch government has used ...
World Media in 2005: Eastern Europe
11 Mar 2005
Fifteen years after the fall of the Berlin Wall, and Eastern Europe is just as determined to make.... Eastern Europe is a particularly appealing prospect for media owners, particularly ones that have built a ... Europe - and specifically Hungary, the Czech Republic and Poland - will be the publishing company ... , it is ambitious in its desire to conquer Eastern Europe. Magazine-wise, this will be straightforward because ...
World Media in 2005: Poland
11 Mar 2005
of its population reads a newspaper, it is the largest broadcast market in Eastern Europe....market in Eastern and Central Europe. TVP, the public broadcaster which operates two channels, now rubs ...
World Media in 2005: Germany
11 Mar 2005
for outsourcing. Meanwhile, publishers expanded their businesses abroad, particularly into Eastern Europe. Burda ... publisher. Germany has the largest magazine market in Europe and it claims about 23.9 per cent of all ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
