Universal Music appoints MediaCom to £100m pan European media
15 Dec 2009 | by Anne Cassidy
Europe after a year-long review.
Sources close to the pitch said that PHD had triumphed following a contest against the incumbent Mindshare, Interpublic s Mediabrands and Vizeum. The appointment is confined to the Chinese market with news on Unilever appointing agencies in other regions, including Western Europe, not expected until ...
Europe after a year-long review.
Maxus, which already handles the Fiat business across Europe, won the account without a pitch. Fiat completed its takeover of Chrysler, a Maxus client, in June last year, which has led to the move. The business also includes media planning and buying for Alfa Romeo, part of the Fiat Group. Fiat realigned ...
and media accounts across Europe.
, in addition to markets including Germany and the rest of Northern Europe, plus Asia while MPG will handle ...
LONDON - Online adspend is predicted to rise 7.6 per cent across Europe next year, according to a
British Airways and the Spanish airline Iberia have agreed to a merger that will create Europe s third-largest airline by revenue. Source: Financial Times Tesco said it will open three large shopping centres in China, while Apple has announced it will open two new stores in Shanghai. Source ...
Duff, who joined IPG in February 2006 as the president of Universal McCann in Europe and was then promoted to the wider Mediabrands role in January 2008, will leave Mediabrands at the end of the month. Nick Brien, the global president and chief executive of Mediabrands, is now looking for a successor ...
on savings. ING Direct operates in eight markets, including the US, Australia and six in Europe, these are ...
that Pascal Cagni, the head of Apple Europe, has ruled out joining ITV as its new chief executive. Cagni ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.