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PHD retains $300m Gap global media account

and Banana Republic brands, around 188 in Europe and 154 in Asia. ...

Saatchi & Saatchi X hires P&G boss as CEO Worldwide

." Howell will be responsible for 350 staff in 16 offices across North and South America, UK and Europe ...

BookaTable appoints Albion as first retained agency

BookaTable, Europe's largest online restaurant-booking service, has appointed Albion to handle its

Fiskars gardening tools shortlists three agencies for £1m media account

in the UK market as Fiskars products, a brand which is more dominant in Western Europe. The company ...

New magazines begin to arrive as 'slow' recovery begins

by Western Europe and Central and Eastern Europe. In an encouraging trend for the industry, the number ... -recession levels" in North America, Asia Pacific, Western Europe and Eastern and Central Europe. The recovery ... Central and Eastern Europe spend will stabilise in 2011 and start to grow in 2012. In Western Europe ...

Expedia picks Ogilvy & Mather for £40 million pan-Euro ad account

to make the shortlist. PHD handles Expedia s media planning and buying across Europe. Its relationship ...

Stella Artois launches Christmas-themed iAd

The iAd platform, which rolled out across Europe in November this year , allows users to view content rich advertising on the iPhone or iPod without having to exit the app. The Stella Artois iAd ... , Renault became the first brand in Europe to use the iAd platform , to support the launch of its Twizy ...

Asia surpasses Western Europe's adspend

Asia-Pacific will overtake Western Europe in advertising expenditure this year, while China is soon...Zenith estimates $104.2bn will have been spent in Western Europe over 2010, compared to $106bn in Asia-Pacific (which includes Japan). It estimates Western Europe will grow by 10% between 2010 and 2013, while Asia Pacific will grow 23%. At a global level, adspend will grow 15.8% over the same ...

Imagination Europe: Transforming Businesses through Creativity

Europe (From Campaign's "What Next in integration" supplement, December 2010) ...

EHS 4D Group: Data - The New Fuel

Isn't this topic getting a bit dull now? It's really simple. The executive summary is: integrate or die. A team from the University of London has been analysing the DNA of people throughout Europe, Asia and Africa who carry a specific gene variant known to give resistance to tuberculosis and leprosy ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.