UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
of 2010. Europe had an 8% adspend increase for the first six months of 2010, led by double ...
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How has the downturn affected the media sector?
01 Dec 2011 | by David Walsh and Dominic O'Connell
DAVID WALSH - HEAD OF BUSINESS PLANNING, MINDSHARE - Is there growth in the UK economy? Factors outside of our control in Europe and further abroad are shaping our economic future at an alarming ... . Overall, as we see slower growth in Western Europe, the question is what this means for brand strategy ...
IG calls £12m media review for Index brand
19 Aug 2010 | by Matt Williams
across Europe, as well as in the US, Australia and Singapore. DDB London oversees the global ...
Global ad spend rises 12.5% in Q1
13 Jul 2010 | by John Reynolds
France, which recorded the biggest ad spend growth in Europe at 11%. Spain, however, continued ...
Cigna calls review for DRTV ad drive
13 May 2010 | by Anne Cassidy
LONDON - Cigna, the US health insurer, is reviewing its media planning and buying in Europe....Europe. The company wants to use a celebrity to endorse the life-insurance product and has invited ... , Cigna's marketing director for Europe. An initial response and presentation is required by 21 May. Cigna has three core businesses in Europe, consisting of Cigna Healthcare, Cigna Life Accident ...
And in the real world... BA, Tesco, Asda, BT and more
13 Nov 2009 | by Anne Cassidy
British Airways and the Spanish airline Iberia have agreed to a merger that will create Europe s third-largest airline by revenue. Source: Financial Times Tesco said it will open three large shopping centres in China, while Apple has announced it will open two new stores in Shanghai. Source ...
ING in global media pitch
12 Nov 2009 | by Ian Darby
on savings. ING Direct operates in eight markets, including the US, Australia and six in Europe, these are ...
And in the real world....Prudential, Thomas Cook, Reckitt Benckiser, VW and more.
14 Aug 2009 | by Noel Bussey
Unexpected news that the German and French economies may have pulled out of recession in the second quarter has rewritten the script for Europe's economic outlook. Source: the Wall Street Journal Volkswagen is to pay 3.3bn ($4.7bn) for a 42 per cent stake in Porsche's main production division, the two ...
And in the real world... Cadbury Dairy Milk, Phorm, BT, BSkyB, Apple and more
22 Jul 2009 | by Noel Bussey
, following BT and Carphone Warehouse's TalkTalk earlier this month. Source: The Telegraph Ryanair, Europe ... , this winter as it pares loss-making routes and moves aircraft to airports in continental Europe to benefit ...
And in the real world...Toyota, Carphone Warehouse, Britvic, BA and more
15 Jul 2009 | by Noel Bussey
first petrol-electric car to be made in Europe. Source: Financial Times Pay at Goldman Sachs ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
