media planning and buying and direct marketing business across Europe.
Kerslake was previously the chief executive of the sales promotion and direct marketing network. He was made regional director for HP in Europe, the Middle East and Africa in 2005 to establish an integrated service for HP across Europe. At Publicis Dialog, he will fill the newly created role ...
marketing across Europe.
relationship marketing across Europe.
Marshall takes control of the agency after five years as the managing director. He replaces Dennis Kerslake, who has been made the regional director of the Publicis network's HP business in Europe ... -- one of the network's flagship integrated accounts. In Europe, which is its second-biggest market ...
the US and a 26% share across Europe. Last year, the company's 27 titles sold more than 1m copies ...
market share in the US and a 26 per cent share across Europe. Last year, the company's 27 titles sold ...
marketing account for its game console, Xbox. The £3m brief for the UK and Europe, the Middle East ...
Compaq Computer, the world's biggest PC manufacturer, is reviewing its local direct marketing contracts across Europe. The company has asked existing roster agencies to go through a tendering process and has also approached other agencies about the business. A list of pitching agencies has yet ...
Abbott Mead Vickers BBDO's sheer size did not affect the quality of its output, as the Gunn Report showed. Bates UK struggled for a second year, the loss of the Halifax taking the gloss off its gains. BDH TBWA's position at the top of the regional agency list was toppled and it lost Time
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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