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Unilever launches 'Breaking News' campaign for Lynx Attract

out across 15 countries in Europe, with the original films re-shot using 11 different actresses ... Europe is being handled by WPP's Mindshare. The campaign will be supported by outdoor creative from ... : David Cadji-Newby Agency Producer: Nicole Saganice Media Agency: Mindshare Europe Production Company ...

TRESemmé readies sponsorship campaign for Britain's Next Top Model

" and "affordable" range. Michelle Trivett, TRESemm marketing director, Europe and the Middle East, said: "'Next ...

Unilever launches Dove Hand & Body campaign

) to promote its new product range across Europe....The campaign by Ogilvy includes activity across TV, print and Facebook, as part of the global re-launch of the Hand Body range. The TV ad promotes the body lotions and uses the strapline "For skin so good, your body language shows it". The campaign will run through key markets in Europe, with the core ...

Burnett tightens its grip on Max Factor

agencies for Western Europe and substantially increasing its online investment in its brands across ... online advertising in Europe. Agencies it had used in the online market in the UK included Arc, glue ...

Proximity chosen to promote Jim Beam across Europe

LONDON - Beam Global Spirits & Wines has appointed Proximity London to co-ordinate a pan-European integrated marketing project worth £4m.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.