Razorfish wins two global Unilever accounts
19 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
Dove hand and body range, to promote the new range across Europe . ...
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Mindshare retains Unilever media buying in the US
25 May 2012 | by Daniel Farey-Jones
the account in the UK, Western Europe and the Nordics, in addition to the US. Omnicom's PHD network handles Eastern Europe, China, Hong Kong and Taiwan, while IPG Mediabrands' Initiative has Latin America ...
BSUR Amsterdam wins £20m SCA task
16 Jun 2011 | by Matt Williams
BSUR won the business after a pitch against Crispin Porter Bogusky Europe, VCCP and WCRS Co. The agency will now oversee the strategy and creation of integrated ad campaigns for SCA's feminine hygiene products, which are sold under the Libresse brand umbrella. Libresse brands include Bodyform in the UK ...
JWT and McCann share Viagra ad business
07 Apr 2011 | by Sara Kimberley
the counter later this year. Digital and direct marketing activity for Viagra in Europe is currently ...
L'Oréal reviews European digital media
14 Oct 2010 | by Katherine Levy
in Western Europe as it looks to ramp up its digital spend....Agency sources said the company has invited agencies to pitch for the business, which is expected to cover key markets in Europe, including the UK. Samantha Daude, the director of new media and CRM ... in Europe follows a consolidation of L Or al s US media buying account into Universal McCann after a pitch ...
Leo Burnett lands £50m global Flash
14 Oct 2010 | by Sara Kimberley
Grey previously handled creative duties on Flash, covering the UK, Western Europe and North America. Procter Gamble spent 4.5 million on advertising to support Flash in the year to July 2010, according to The Nielsen Company, but the bulk of the spend supports Flash in Europe and the US. Flash ...
TBWA\London picks up GSK UK digital brief
19 Aug 2010 | by Sara Kimberley
and lozenges. Known as NiQuitin in Europe and other parts of the world, the GSK nicotine replacement product ...
MediaCom and Starcom split £100m GSK media brief
06 Aug 2010 | by Mark Banham and Katherine Levy
GSK, which owns brands including Lucozade and Aquafresh, has appointed Starcom to duties previously held by MediaCom in Germany, Austria, Swizterland, Spain and Portugal. The review did not include Central and Eastern Europe and Russia, held by Starcom, and the US, held by MediaCom. News ...
Work Club selected for PZ Cussons job
05 Aug 2010 | by Anne Cassidy
in Europe, Africa and Asia and its other brands include The Sanctuary, Charles Worthington and Original ...
Johnson & Johnson reviews media roster
29 Jul 2010 | by Ian Darby
The review involves its three roster networks: Carat, which holds the business in Europe; Interpublic's Mediabrands, which handles the US account; and OMD, which has the J J business in parts of Asia. All have been asked to present to J J in the US as it conducts what agency sources describe ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
